Archives: Press Releases

Action Target Increases H&H Shooting Sports’ Lane Count

shootingbay6PROVO, Utah – Aug. 15, 2013 – H&H Shooting Sports of Oklahoma City recently teamed up with Action Target, the world leader in shooting range development, equipment and services, to increase their shooting lane count from 55 to 61 making them one of the largest gun range and retail firearm stores in the nation.

Action Target’s six-lane addition to the H&H Shooting Sports Complex brings them to a total of 82,500 square feet and is the physical embodiment of their goal to grow the shooting sports. The 61 current lanes are not the typical shooting range variety, either. They have specific uses assigned to them from pistols to shotguns, archery, air guns and even black powder rifles.

“It wasn’t good enough to just do handguns, guests wanted to be able to shoot rifles, shotguns, black powder guns and bows too,” H&H founder Miles Hall said. “We really listen. Guests told us what they wanted and we kept adding lanes to meet those needs.”

For their guests (a term they use they use exclusively instead of customer), H&H is the mecca of the shooting sports world, a destination that attracted nearly 750,000 visitors in 2012 alone. H&H has also influenced the business side of the industry by becoming the model upon which many new ranges and stores are based.

“This complex shows the world that the gun industry still has validity, not just in Oklahoma, but everywhere,” Hall said. “These complexes are the new face of the industry and it is awesome that some folks want to duplicate what we have here back in their home states.”

The HallsWhile H&H Shooting Sports now boasts one of the largest commercial shooting ranges in the nation, it came from very modest beginnings. When Hall and his wife founded H&H in 1981 at the young ages of 20 and 18, it had a mere 10 50-foot shooting lanes. And it wasn’t until 15 years later, in 1996, that a retail store was added—a decision that set H&H on the path to becoming a hub of the shooting sports.

H&H now features a store with more than 2,000 firearms, a restaurant,virtual simulators, an online newswire and even the occasional wedding. Hall said he wishes he could take credit for the range’s success but that it all comes down to customer service and the simple act of listening.

“If you listen to people and watch who they are and do what they want you to do, they’re going to take good care of you,” Hall said. “They’ve taken good care of us here.”

H&H (which stands for “Hers and His”) is especially conscientious of women shooters who now make up nearly half of its customer base.

“Shooting is not a men’s only club anymore,” Hall said. “47 percent of our customer base is women, and ethnically, it is all over the board. We love that our guests are as diverse as they are.”

Even with the evolving landscape of new guests, technology and products, H&H stays true to their educational goal which includes training and teaching shooters how to safely use firearms while keeping it fun.

“We understand the entertainment factor, but its really all about education,” Hall said. “No one has to participate in shooting sports. They do it because they want to, and we try very hard to make it a fun and enjoyable time for them.”

H&H has plans to add more shop space to accommodate a larger selection of gun safes that will increase their size to 90,000 square feet. Plans are also being made to add another six shooting lanes after retrofitting some of the older ones.

2363A4E5-A751-4890-B362-D2A2413EF533[5]The grand opening of the new shooting lanes will be held Labor Day Weekend during normal business hours.

Public Relations

For Action Target Public Relations and media inquiries please contact: Seth Ercanbrack email | (801) 377-8033 x 244

Action Target More Than Double its Arc-on Time through Use of Hypertherm’s Turbonest Software

Action Target is reporting less scrap and more arc-on time through the use of Hypertherm’s TurboNest software, part of the Hypertherm family of software products.hypertherm

Action Target is reporting less scrap and more arc-on time through the use of Hypertherm’s TurboNest software, part of the Hypertherm family of software products. In the past, the company manually nested its parts, as Tyler Haderlie, an associate process engineer explains. “We were nesting our products on the burn tables manually, which would take up to an hour between burns.”

The process was not only time consuming, but so inefficient it left the company with a lot of scrap metal. The company decided to use TurboNest so a computer could figure out the best way to nest its parts. This helped Action Target significantly reduce its steel consumption. In addition, Action Target was able to take advantage of the CAM software’s advanced editing features.

“Before we purchased TurboNest we were seeing average torch-on times in the low 30 percent range. Now…we are averaging in the low 70 percent range on both tables! Our capacity, on these two tables, is better than it has ever been,” Haderlie explains. “TurboNest was the easiest, and smartest, investment we have made for the burn tables.”

turbonest2012

TurboNest nesting software provides mechanized cutting users with an efficient and intuitive solution for profiling operations. The full-featured intermediate level nesting software is configurable to meet business needs, and backed by high quality technical support. Benefits of the software include better productivity, improved part quality, and increased cost savings. TurboNest also features a straightforward user platform, thoughtful screen layout, and intuitive navigation.

TurboNest has been one of the industry’s leading intermediate nesting software products for a number of years, offering best-in-class performance and reliability with a straight-forward, easy-to-use design. TurboNest is also a component of Hypertherm’s Built for Business™ Integrated Cutting Solutions,. Learn more about TurboNest at http://www.hyperthermcam.com.

This press release has been republished with the permission of Hypertherm. For more information, please contact Michelle Avila at PR@Hypertherm.com.

Public Relations

For Action Target Public Relations and media inquiries please contact: Seth Ercanbrack email | (801) 377-8033 x 244

New Firearms Retailer Provides an Indoor Shooting Range for an Area Long Neglected

Red Dot Firearms of Layton, Utah, joins the short list of gun ranges in Davis CountyRed Dot Firearms 21

PROVO, Utah – May 22, 2013 – Davis County, Utah, recently welcomed a new kind of business to one of its largest shopping districts. Now you can get all of your grocery shopping done and hit the indoor shooting range all in the same place.

Red Dot Firearms, located just off I-15 exit 331 in Layton, recently opened its retail gun store and a 25 yard indoor shooting range capable of handling both handgun and rifle rounds including .5o BMG.

“We are the only retail firearms store in the area besides some of the big box stores, and we were the first place ever to apply for an indoor range license in the county,” owner Denny Wanlass said. “We felt like it was time people in the area had another option.”

According to Wanlass, many shooters in Utah have started moving their weekend shooting ventures away from public lands due to wildfires and other concerns, which means a higher demand for indoor ranges like Red Dot Firearms.

Red Dot Firearms 02
The ventilation system blows refrigerated air from the rear of the range to the bullet trap where it is filtered to prevent shooters from being exposed to hazardous lead dust.

“A lot of people just drive out to the desert to shoot, but last summer, several wildfires were blamed on target shooting. Whether true or not, it’s still driving many shooters away from the wilderness areas and indoors,” Wanlass said. “That combined with the closures of public land and the increase in gas prices make our indoor range the perfect alternative.”

Shooters transitioning from the outdoors also get the added benefit of a climate controlled environment and a ventilation system that exceeds NIOSH, EPA and OSHA standards.

“We wanted a good ventilation system because we take our customers’ health very seriously,” Wanlass said. “Just about every person who has come out of there has said, ‘I love being in a range where I can breathe!’”

Fellow Utah business Action Target was contracted to install the range equipment at Red Dot Firearms including a 48-foot wide steel funnel bullet trap, armor steel ceiling and wall baffles to prevent rounds from escaping, and shooting stalls capable of stopping rifle rounds from point blank range.

Red Dot Firearms 01
The Total Containment Trap is capable of handling handgun and rifle rounds including .50 BMG.

“Throughout the course of our research, it was clear that there really isn’t anyone else besides Action Target that is worth using,” Wanlass said. “The equipment on our range is second to none, and that means our customers can shoot with complete confidence that their safety is never going to be jeopardized.”

Red Dot Firearms is now open Monday through Friday from 10 a.m. to 8 p.m. and Saturday from 10 a.m. to 6 p.m. Classes in concealed carry, personal defense, hunter’s safety and more will be held regularly.

Public Relations

For Action Target Public Relations and media inquiries please contact: Seth Ercanbrack email | (801) 377-8033 x 244

Action Target Builds its First Shooting Range in South America

The PCERJ range in Rio de Janeiro, Brazil, marks a milestone for Action Target’s growing international program.

PCERJ 3
Action Target’s subsidiaries Mancom and Law Enforcement Targets provided equipment and targets for the new PCERJ range.

PROVO, Utah – April 9, 2013 – Action Target recently installed a new shooting range in Brazil for the State Civil Police of Rio de Janeiro (PCERJ). This is the first range built by Action Target in South America and marks a milestone for the company as it continues to branch into international markets.

“Opening the doors to South America was a big step for us,” Action Target’s Director of International Business Development Adam White said. “I think the Brazilian government understands training facilities of this kind are essential for progressive, effective training, and we hope to continue to work with them in the future.”

The new range was purchased by the PCERJ in a push to increase training standards for state and local law enforcement, but will also support training for special operations units from other states around Brazil as well. It features an open air 11-lane shooting range with user-friendly target retrieval systems from Mancom and a nine-room shoot house facility. To ensure bullet containment, the new range also includes a steel funnel bullet trap and safety baffles which provide ballistic protection for the shooting area.

PCERJ 1
The range’s Total Containment Trap and safety baffles ensure that not one round will be able to escape.

“There is no roof on the range to allow for natural ventilation, but the safety baffles we installed also make sure no rounds have the chance to escape,” White said.

One aspect of the range that is especially important to the Brazilian government is its effect on the environment. The PCERJ range utilizes technology from Action Target to ensure lead dust and debris are safely contained and collected for recycling.

As a bullet strikes the armor steel plate of the Total Containment Trap(Action Target’s patented steel funnel bullet trap), it is forced through the small horizontal opening in the middle of the funnel.

Once it has passed through the opening, the bullet enters the deceleration chamber where it spins until it loses energy. The bullet then falls into a trough where it is funneled into one of many plastic canisters.

“The canister lead collection system is simple but extremely effective,” White said. “Once the canisters (which are just 5-gallon buckets) get about two-thirds of the way full, you can just pop it off, put a lid on it, and it’s ready to be recycled. None of the range personnel ever have to come in direct contact with the lead, and it’s easy to maintain.”

PCERJ 2
The Total Containment Trap uses a steel funnel design to safely capture fired rounds without introducing lead contamination into the environment.

The threat of lead dust created by the impact of the bullet is also eliminated through a Dust Collection Unit which uses negative pressure to pull dust and air-borne toxins toward the rear of the bullet trap where it enters a filtering system. This system removed 99.98% of lead and other materials before the air is released into the environment.

Brazilian officials are also grateful for the safety the new range will provide officers during training situations. The old facility often used wood as backstops for shooting drills and presented a significant ricochet danger for trainees.

The new range allows for nearly limitless use of tactical weapons from handguns to fully automatic rifles with complete containment. That assurance makes for a healthy environment where law enforcement trainers can push officers to the limit without putting them in harm’s way.

And Rio de Janeiro’s law enforcement officers will certainly be pushed to the limit as they run intensive tactical drills in the new nine-room Modular Armored Tactical Combat House (MATCH). Equipped with a catwalk and ballistic walls, law enforcement teams can now practice essential close quarter skills like room clearing and hallway navigation with live fire weapons while under close watch from above.

The PCERJ range’s grand opening will be held at the end of June when it becomes fully functional as a law enforcement training facility, but tours have been ongoing for those attending the LAAD Defence and Security International Exhibition held this week in Rio de Janeiro.

Public Relations

For Action Target Public Relations and media inquiries please contact: Seth Ercanbrack email | (801) 377-8033 x 244

Action Target Hits the Beach with a Record-breaking Bullet Trap

Action Target engineers are doing more on the beaches of Florida this spring than just surfing or getting a tan: they are designing the biggest bullet trap ever built.Outside

Lotus Gunworks of Jensen Beach, Fla., will be opening its doors next week and inviting shooters to try out its new double-decker shooting range featuring a two-story steel funnel bullet trap. Nicknamed the Lotus 8/11 for the number of steel panels used to create it (eight panels on the bottom slope and 11 panels on the top slope), this version of Action Target’s Total Containment Trap is the first of its kind.

“No one has ever seen a range like this before,” Lotus Gunworks’ Director of Operations Robbie Abell said. “We’re truly making industry history.”

Abell stumbled into the gun industry a few years back when he and a family member decided to go in on a gun store. It seemed like a crazy idea, he said, but with a little bit of luck and ingenuity, they just might be able to make it work.

“We spent about eight months riding around different areas and looking at gun ranges,” Abell said. “After some research, we ran into Action Target and were introduced to the local shooting range consultant Robb Anderson. After that it was a no-brainer, so we freight trained forward.”

They found an existing building in Jensen Beach that met their needs but quickly ran into issues when it became apparent there would not be enough room for two adjacent ranges and a gun store. Abell did not want to cut back on the number of ranges, so the only option was to make a double-decker range where both levels shot into the same bullet trap.

“It hasn’t ever been done before, and at first, the answer was that it couldn’t be done,” Abell said. “I believed there had to be a way, and after three weeks of pushing, I got a call from Robb at Action Target saying, ‘We think we might be able to do this.’”

The answer was to extend the Total Containment Trap (usually just 8 feet tall) to a whopping 19 feet and to mount steel cross beams to support the Mancom Touch ‘N’ Go target retriever system.Upper level stall view

With the equipment issues resolved, the next hurdle was proper ventilation to prevent customers and employees from being exposed to hazardous lead dust. The sheer size of the room presented a unique challenge, so Lotus Gunworks enlisted the help of industry ventilation specialists Carey’s Small Arms Range Ventilation.

Despite doubts that a range that tall could be ventilated at all, Carey’s managed to create a system that not only met environmental standards, but exceeded ventilation standards for even federal shooting ranges.

“The air flow in the upper level was the best I have seen on any range, and the airflow on the bottom was also very good,” Carey’s controls and commissioning tech Mark Hanson said. “This was one of the easiest range ventilation systems we’ve installed.”

Aside from being environmentally safe by completely replacing range air every 80 seconds, all of the filtered air pumped into the range is refrigerated, which, according to Abell, is a pretty big deal in Florida.

“We want this to be the most comfortable range possible,” Abell said, “and we’re doing that with refrigerated air, great lighting, great service and friendly employees. We want people to come and stay. We want this to be a destination point where you hang out for the day.”

Lotus Gunworks is especially friendly to new shooters with a Ti Training simulation system that allows those completely new to shooting to try it out on a real gun equipped with a laser before hitting the range. Friday night fun shoots will also allow people to try out a variety of firearms including fully automatic rifles.

The range is expected to open for business the first week of April and will be holding a grand opening celebration April 20.

Public Relations

For Action Target Public Relations and media inquiries please contact: Seth Ercanbrack email | (801) 377-8033 x 244

Panteao Productions Names Action Target its Official Target Provider

Panteao_ProductionsPROVO, Utah – March 7, 2013 – Panteao Productions announced that Action Target is now the video production company’s official target provider. Beginning immediately, all videos featuring firearms training on steel targets will exclusively feature Action Target products.

As the industry leader in instructional firearms videos, Panteao Productions needed a dependable target that could hold up to intense use while functioning safely. Panteao chose Action Target after putting several companies’ products to the test with its rigorous training courses.

“After using steel targets from different companies over the last two years, we found Action Target to produce the strongest and best designed targets on the market,” president and CEO of Panteao Productions Fernando Coelho said. “Today, all the steel we use on our video shoots is exclusively from Action Target.”

Panteao Productions currently has 45 instructional videos on everything from the combat mindset to the fundamentals of everyday carry taught by professional firearms trainers and military veterans. Panteao even provides an instructional video on how to capture shooting events on film taught by industry photographer Yamil Sued.

“We’re thrilled to be working with a company like Panteao Productions,” director of Action Target’s portable target division Chad Burdette said. “The range and level of training they provide is unmatched. We have admired their work for a long time, and I think there are some great things we can do together in the future.”

Panteao Production’s instructional line called Make Ready with the Experts, which often uses steel targets for training scenarios, is available for purchase online in DVD format or through a monthly subscription which allows unlimited video streaming on a computer or mobile device.

As an official product provider of Panteao Productions, Action Target’s logo will be featured on the back of Panteao DVD cases and on its website as a sponsor.

About Panteao Productions, LLC

Panteao Productions is a video production company based out of South Carolina that produces instructional videos from the top firearms instructors in the world. For more information about Panteao, visit www.PanteaoProductions.com. You can find Panteao on both Twitter and Facebook.

Public Relations

For Action Target Public Relations and media inquiries please contact: Seth Ercanbrack email | (801) 377-8033 x 244

Shot Show Media Day’s 2013 ATI Safety Award Presented to EOTech

EOTech presented with award during SHOT Show for exceptional firearms safety practices during media event

SHOT Show Media Day at the Range logoLAS VEGAS – February 4, 2013 – SHOT Show Media Day at the Range announces EOTech as the recipient of the Action Target 2013 Media Day Safety award. This award is given to the media day exhibitor that holds to the highest standards of safety during the shooting event on January 14, 2013. Each exhibitor was judged by a panel of safety auditors who scored each exhibitor on firearms safety practices during the event.

EOTech had a perfect score on criteria such as eye and ear protection, ammunition and firearms control, etc. But EOTech went above the scored criteria by having their own range officer at the shooting station and first aid supplies ready for use in case of an emergency.

EOTech was awarded the trophy at the Action Target booth during SHOT Show by representatives of SHOT Show Media Day at the Range and Action Target.

“We consider range safety an essential part of every live fire event,” said Amy Miller, Media Relations Manager at EOTech. “It is our goal to be industry leaders in every aspect of our professional execution, and the range safety standards we practice are not exempt from that mindset. We make plans well in advance and review them to make sure we have eliminated any unsafe practices before we reach the line of fire.”

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From left: EOTech Customer Service Manager Mike Kroll, EOTech Pro. Staff Roric Padgett, Action Target Co-Founder Addison Sovine, Media Day at the Range Representative Kelsey Williams, Action Target Portable Target Manager Chad Burdette.

Action Target, the sponsor of the award, is a leading global supplier of superior shooting range products, equipment, design, manufacturing and training for law enforcement, military, and commercial ranges. Action Target is recognized for developing innovative new firearms training technology and for having the experience to properly apply that technology to solve today’s safety issues on firing ranges all over the world.

“We have been a major supporter of Media Day at the Range for many years, and being the sponsor of the 2013 safety award is an honor for us,” said Chad Burdette, Portable Target Manager for Action Target.

In its seventh year, SHOT Show Media Day at the Range hosted more 120 exhibitors and 1,000 media members of the hunting and shooting industry. This award gave recognition to EOTech as an example of the importance of safely demonstrating products to the media on a live fire range.

“Live fire demonstrations are an essential part of explaining our products and technology,” Miller said, “and Media Day offers us the ability to put our products in the hands of over 1,000 of the industry’s leading writers and media personalities in an eight-hour period of time.”

EOTech was awarded a plaque for its exceptional firearms safety practices and given a free booth at next year’s SHOT Show Media Day at the Range.

For additional information concerning SHOT Show Media Day at the Range, contact Cory Cannon at ccannon@triplecurl.com or Cathy Williams at cathy@cmgmarketingandevents.com.

Public Relations

For Action Target Public Relations and media inquiries please contact: Seth Ercanbrack email | (801) 377-8033 x 244

Action Target Releases New Line of Rimfire Steel Shooting Targets

Action Target announces seven new reactive steel targets designed for rimfire ammunition.

PROVO, Utah – Action Target is pleased to announce the release of a new line of steel targets specifically designed for .22 rimfire ammunition. The new Rimfire Steel product line includes seven reactive targets in addition to the rebranding of three existing targets (Rimfire Dueling Tree, Rimfire Spinning Jack, and Rimfire Plate Rack).

1280x500 rimfire web banner

This announcement comes in conjunction with the start of the 2013 SHOT Show in Las Vegas where the Rimfire Steel linecart Small is being debuted in Action Target’s exhibition booth.

“With the rise in ammo costs, we’ve been getting a lot of requests from customers for a greater variety of targets specifically designed for rimfire ammunition, so we decided to add an entire product line to meet the demand,” Chad Burdette, Action Target’s portable target product manager, said. “With the release of seven new products at once, this is our biggest launch ever, and there is no better place than SHOT Show to do it.”

The new targets in the Rimfire Steel product line include the Rimfire Rectangle, Rimfire Buffalo, Rimfire Mini Gong, Rimfire Tactical Torso, Rimfire Hostage, Rimfire Tactical Hostage and Rimfire Bullseye.

The shooting surfaces of all the Rimfire Steel targets are made of through hardened 1/4″ AR500 armor steel, a slightly thinner version of the 3/8” AR500 armor steel Action Target uses to manufacture its handgun grade targets. While 1/4″ armor steel is capable of handling greater ammunition loads, the reactive portions of the targets (which are painted light blue) are engineered to function best with the force of .22 rimfire rounds.

“We wanted to set our Rimfire Steel line apart from other .22 targets,” Burdette said, “so we built them to last for years and added blue paint to create a signature look people can recognize.”

The Rimfire Steel product line gives customers access to the durability and quality design of Action Target steel targets at a lower cost with prices ranging from $45 for the Rimfire Spinning Jack to $165 for the Rimfire Bullseye to $225 for the Rimfire Plate Rack.

Those attending SHOT Show can receive free shipping on the Rimfire Steel line or any other portable target by ordering at Action Target’s exhibition booth. The new targets will also be available for purchase online starting Tuesday, Jan. 15.

Public Relations

For Action Target Public Relations and media inquiries please contact: Seth Ercanbrack email | (801) 377-8033 x 244

New Miami Gun Range Promises a Unique Experience

Stone Hart’s Gun Club & Indoor Range focuses on being clean and friendly

Stone Hart’s Gun Club & Indoor Range has teamed with Action Target to build a progressive shooting range families can enjoy. Located near the Kendall-Tamiami Executive Airport, the new facilities include a firearm and ammo retail store, two indoor shooting ranges and classrooms for in-depth instruction.

The idea for the range came in 2010 when three friends started playing with the idea of building a test range for their growing ammunition company. The idea soon evolved into something bigger, however, when they realized how few resources were available to shooters in the Miami area. Instead of building a range like all the others they had seen, they decided to create something that would have a positive impact on the shooting community.

“Our main goal is not to sell guns or ammo or memberships, but to offer people entertainment, training and therapy,” managing partner Adolfo Vivas said. “I wanted to make the best range in South Florida, and I think we’re finally going to get it.”

Stone Hart’s features two eight-lane 75’ ranges (one for handgun shooting and one for rifle shooting) equipped with the latest technology like target retrievers from Action Target with digital distance control and a ventilation system that removes 99.7 percent of contaminates and lead dust from the air to keep shooters and the environment safe. But the owners believe the most unique aspect of their range is the family friendly environment.

“Our approach is family-oriented. It’s not like a men’s club,” Vivas’ business partner Augusto Luna said. “We want to make it welcoming to families. We want people to be comfortable bringing their kids so they’re aware of firearms at an early age and can learn how to handle them safely.”

Stone Hart’s managing partners have gone out of their way to provide firearms education by hiring three professional trainers including former Top Shot contestant Gabby Franco to teach classes on self defense, concealed carry and shooting safety. Free seminars for children on gun safety will also be offered.

In addition to educational classes, future activities will also include competitions, contest, games and ladies’ nights.

“We want to be a 5-star range, so we’re working toward that right now,” Luna said. “We’re just scratching the surface right now for what we want to do. We have big plans for this place.”

Among their big plans are a deli sandwich counter in the pro shop, free cable and wireless Internet and future ranges for archery and tactical training.

“Now that people have options,” Luna said, “it’s opening people’s eyes as to what a range should be.

Find out more about Stone Hart’s Gun Club & Indoor Range or register for classes by visiting www.stonehartsgunclub.co.

Public Relations

For Action Target Public Relations and media inquiries please contact: Seth Ercanbrack email | (801) 377-8033 x 244

AT the Official Target of 2012 Steel Challence World Championship

Steel Challenge Shooting Association begins international shooting championship Nov. 1 with custom targets from Action Target 

PROVO, Utah – The Steel Challenge Shooting Association recently named Action Target the official target of the 2012 Steel Challenge World Speed Shooting Championship. The championship, which is held in Frostproof, Fla., begins Nov. 1 and ends on Nov. 4. This year it will be held at the Universal Shooting Academy for the first time.

“Action Target is one of the premier suppliers of modern steel targets in the world,” said Dave Thomas, Executive Director of SCSA/USPSA. “The Steel Challenge is happy to recognize them as the official target of the World Speed Shooting Championship.”

Championship competitors will face eight shooting stages with five steel targets placed at various distances on each one. Action Target custom designed three targets for the competition featuring spring‐loaded armor steel head plates that provide extra bounce for immediate visual and audio feedback.

“We’re really excited to be a part of this,” said Chad Burdette, portable target specialist of Action Target. “The Steel Challenge World Speed Shooting Championship is a fantastic program and represents the potential this sport has.”

Shooters from all over the world are expected to attend this year’s Steel Challenge world Speed Shooting Championship which is the culmination of the steel shooting season worldwide. The match also features various walk‐up events where competitors and non‐competitors alike have the opportunity to shoot and win a variety of different guns.

The custom targets designed for the competition by Action Target will be available for sale on its online store beginning January 2013.

About SCSA

The Steel Challenge Shooting Association is a wholly owned subsidiary of the United States Practical Shooting Association (USPSA). SCSA expands the shooting opportunities for its affiliated clubs and individual members.

About USPSA

The United States Practical Shooting Association is a non‐profit membership association and the governing body for the sport of Practical Shooting in America. USPSA has over 22,000 members and nearly 400 affiliated clubs which host weekly matches throughout the country providing recreational shooters with the opportunity to test and refine their shooting skills in a safe, competitive environment. USPSA is also the US Region of the International Practical Shooting Confederation (IPSC), which is comprised of approximately 67 nations. For more information, visit www.uspsa.org.

Public Relations

For Action Target Public Relations and media inquiries please contact: Seth Ercanbrack email | (801) 377-8033 x 244

Action Target Listed Among Utah’s Fastest Growing Companies

PROVO, Utah – Action Target Inc., a world leader in shooting range technology and tactical training systems, has been named to the Utah Business 2012 Fast 50 list, which ranks the 50 fastest-growing companies in the state of Utah.

The Utah Fast 50 award program, founded by Utah Business magazine, annually recognizes Utah companies for exceptional growth, entrepreneurial spirit and consistent innovation in the business community. Action Target Inc. was ranked #45 at a banquet held Wednesday in Salt Lake City. The rankings are based on total revenue and revenue growth over the last five years.

“We’re honored to be recognized among some of the greatest companies Utah has to offer,” Action Target co-founder Addison Sovine said. “Our team here at Action Target works hard to produce the greatest shooting products on the market, and it feels great to bring home this award for them.”

Action Target’s Vice President of Sales Randal Graham accepted the award certificate at the banquet held at The Grand America Hotel in Salt Lake City where Utah’s 50 fastest-growing companies as well as eight emerging companies were recognized. Combined, the 58 companies were responsible for$7.3 billion in revenue last year.

“We feel very blessed to be in the position we are,” Graham said. “We’ve been around for 26 years, and despite a national recession, we’re still recording consistent growth which allows us to create more jobs in the community.”

Action Target will be featured in Utah Business magazine’s September issue among the other Utah Fast 50 award winners.

Public Relations

For Action Target Public Relations and media inquiries please contact: Seth Ercanbrack email | (801) 377-8033 x 244

Action Target to Receive Fast 50 Award for Business Growth

Action Target, a leading global supplier and manufacturer of shooting range equipment and products, has been named to the Utah Business 2012 Fast 50 annual ranking, which lists 50 of the fastest growing companies in the state of Utah.

Action Target Vice President of Sales Randal Graham will be accepting the award for the company Aug. 29 at a luncheon held at the Grand America Hotel in Salt Lake City. “Being listed as a Fast 50 business means a lot to us,” Graham said. “We’ve been working hard to expand our clientele and product lines over the past few years, and it’s nice to be recognized for the success of our efforts.” As part of being listed as a Fast 50 business, Action Target will be featured in Utah Business magazine’s September issue.

About Utah Business Fast 50

Created by Utah Business Magazine, the Fast 50 Award highlights 50 of the fastest growing companies in the state of Utah. Sponsors for the Fast 50 Award include Kirton & McConkie, Volcom, VLCM, Layton Construction, and Mayer Hoffman McCann P.C.

Public Relations

For Action Target Public Relations and media inquiries please contact: Seth Ercanbrack email | (801) 377-8033 x 244

10 Ways to Prevent Wildfires while Target Shooting

More than 20 wildfires have been started by target shooting this year in Utah alone with dozens more started in Idaho, New Mexico, Arizona, Nevada, and Washington. Many of those fires could have been prevented or stopped had the shooters been prepared. Here is a list of 10 things shooters can do to prevent wildfires while target shooting:

  1. Bring a bucket of water – This may seem obvious, but often, shooters fail to bring enough water to put a fire out. A five gallon bucket of water at the ready while shooting could prevent a disaster if a fire does start. We recommend placing the bucket near the targets you’ll be shooting. That way, if a fire starts, you won’t have to waste precious time carrying a heavy bucket all the way to where your targets are set up.
  2. Shoot on quality steel targets – Action Target’s steel targets are designed to minimize risks to both the shooter and the environment. The flat target surface with no exposed clamps or brackets allows for a predictable bullet splatter, and the 30 degree angle of the target plate forces bullet fragments down toward the feet of the target. Uneven shooting surfaces produce unpredictable splatter and ricochet which increases the surface area exposed to sparks and hot bullet fragments.
  3. Place your targets on dirt or gravel – Make sure your target is placed on a level, unvegetated surface of dirt or small grained gravel. Placing a target in tall grass increases the risk of fire.
  4. Don’t shoot trash – Trash like old couches and TVs can often be found on public land but are dangerous fire hazards when shot. Because there is no hard surface to cause the bullet to break up, hot rounds can build up inside and create enough heat to cause a fire.
  5. Don’t shoot with steel core ammo – Ammo that contains a steel core will spark when it hits a rock or a steel target. To avoid any chance of sparking, do not use steel ammunition and avoid shooting in rocky areas.
  6. Bring a shovel and an old blanket – Use the shovel to dig a trench around your targets before shooting to ensure that any fire caused by sparks can be easily contained. Place the blanket near the targets you’ll be shooting so it’s easily available if needed. A blanket is one of the best ways to smother a fire and can be even more effective than water.
  7. Never shoot exploding targets – Binary exploding targets made of ammonium nitrate and aluminum powder (commonly known as Tannerite when combined) are popular among recreational shooters, but can be highly destructive. Never use exploding targets in flammable areas. Exploding targets (listed as “other pyrotechnic devices”) are outlawed on public lands by the Bureau of Land Management’s Fire Prevention Order.
  8. Don’t use incendiary or tracer ammo – Incendiary and tracer ammo are also outlawed on public lands by the BLM’s Fire Prevention Order. Any ammo that “burns” can easily ignite grass and brush and should not be used in flammable areas.
  9. Don’t smoke – Even if you’re following all safety precautions in regard to shooting, you can still easily start a wildfire by smoking. If you’re shooting in a dry location, make sure that all cigarette butts are properly extinguished or avoid smoking at all.
  10. Park your vehicle away from dry grass – Several fires this year have been started by vehicles parked over grass. Many people don’t think about it, but the hot undercarriage of a car or truck can easily create enough heat to ignite dry grass.

Public Relations

For Action Target Public Relations and media inquiries please contact: Seth Ercanbrack email | (801) 377-8033 x 244

Crystal Lake Gun Center to Hold Grand Opening Celebration

PROVO, Utah – June 14, 2012 – On Target Range & Tactical Training Center in Crystal Lake, Ill., will hold its grand opening celebration June 22 and 23. The celebration will include a ribbon-cutting ceremony attended by local dignitaries and a drawing for guns and other prizes.

The ceremonies will start 10 a.m. Friday with an introduction from On Target owners and managing partners followed by short speeches from local government leaders. Those expected to be in attendance are President of the Crystal Lake Chamber of Commerce Gary Reece and Illinois State Senator Pam Althoff among others.

The new gun center boasts two indoor shooting ranges designed and installed by Action Target, the world’s largest manufacturer of shooting range technology and equipment. One side is a12-position 25-yard handgun range with a smart retrieval system for customized target distance control and bullet-proof glass stall separators. The other side is a 12-position 50-yard rifle range.

“We’re probably the only public indoor range in all of northern Illinois that has the capacity to handle rifles,” Managing Partner and Developer Bo Strom said. “Everything else is just pistol.”

Action Target also installed overhead protective baffles to minimize the risk of ricochet and an air ventilation system that pulls air toward the back of the range protecting shooters and the environment from hazardous lead dust contamination.

“The air that gets pushed out of the exhaust vents is cleaner than the air that came in from outside,” Strom said. “99.7 percent of all contaminates are removed through a filtering system.”

The result is a clean and safe environment that the entire family can enjoy.

“You could dress up in a tuxedo to come shooting here and then go to your anniversary dinner and not feel like you’re covered in cordite and smoke,” On Target Director of Operations Tom Dorsch said.

Apart from the shooting ranges, On Target is unique among gun centers in northern Illinois because of all the services offered on site. The new facilities include a retail firearm and ammunition store, a gunsmith shop and classrooms for in-depth training courses for everyone from first-time shooters to professionals.

“We have a significant training program here,” Strom said, “and I think the net effect will be that anyone that wants to be in the sport of shooting will have the opportunity to get upgraded training.”

Several classes will be held each week on topics ranging from gun safety to rendezvous survival training. For information on On Target and the training programs offered, visit www.OnTargetSite.com.

On Target Range & Tactical Training Center
560 Beechcraft Lane, Crystal Lake, Illinois 60012
Contact: Judy Claxton (815) 477-2020 Office / judy@ontargetsite.com

Public Relations

For Action Target Public Relations and media inquiries please contact: Seth Ercanbrack email | (801) 377-8033 x 244

Loves Park Gun Store and Shooting Range to Hold Grand Opening Celebration

PROVO, Utah – June 14, 2012 – KAP Guns in Loves Park, Ill., will be holding a grand opening celebration from June 18 – 23. The events will include daily gun giveaways, ammo and firearm specials, a chance to shoot a Barrett M107 .50 BMG and food provided on Saturday by Giovanni’s restaurant.

Representatives from Smith & Wesson, FNH, Springfield and Ruger will also be present throughout the week with products that customers can test in the shooting range.

“All these manufacturers are coming out with new guns and they’re really hard to get,” co-owner Ken Polhamus said. “Having them there is going to make it so the customer can be one-on-one with the rep so they don’t have to go through us.”

Polhamus worked in the family-owned drywall business for 30 years and made a living as a contractor, but when the housing market went south three years ago, he decided it was time for something new. His son, Kenny Polhamus, proposed the idea of taking his small gun business and moving it to their construction warehouse where they would have room for a retail store and a small shooting range.

Ken Polhamus jumped at the chance to go into business with his son and donated the warehouse as the business’ storefront.

“It just keeps us working together,” Ken Polhamus said.

Now, the warehouse contains a firearm and ammo store with an attached indoor shooting range designed and installed by Action Target, the world’s largest manufacturer of shooting range technology and equipment.

The range has five 28-yard lanes with a smart retrieval system for customized target distance control. With a rubber berm capable of stopping a .50 bullet at point-blank range and safety baffles to contain any possible ricochets, KAP Guns promises a safe and enjoyable shooting experience.

For more information about KAP Guns products and events, visit KAPGuns.com.

KAP Guns
7307 Edward R., Loves Park, IL. 61111 USA
Contact: Kenny Polhamus (815) 708-8281 Office / Kenny@kapguns.com

Public Relations

For Action Target Public Relations and media inquiries please contact: Seth Ercanbrack email | (801) 377-8033 x 244

Action Target Founders named Entrepreneurs of the Year

PROVO, Utah – June 12, 2012 – Addison Sovine and Kyle Bateman of Action Target, Inc. both received the Utah area Ernst and Young Entrepreneur of the Year Award Thursday at a ceremony held in Salt Lake City. They were selected from among several applicants for the significant impact they have had on the surrounding business community.

“Receiving this award means a lot to me personally and to Action Target as a company,” Sovine said. “I feel honored that we’re in the company of so many other great businessmen.”

Sovine and Bateman were among 13 winners chosen from the Utah region which also includes Wyoming and half of Idaho. As regional winners, they will have the opportunity to attend the Strategic Growth Forum in Palm Springs, Calif., this November where the national Entrepreneur of the Year will be announced.

Sovine and Bateman founded Action Target in 1986 based on local law enforcement’s need for better training equipment. Basements and garages became the first fabrication shops for Action Target, Inc. as the two friends pioneered new target systems for firearms training.

“It was a ton of work, more work than we thought it was going to be,” Sovine said, “but seeing the company grow the way it has and winning this award makes it all worth it.”

Action Target is now the largest manufacturer of shooting range products in the nation and has installed training facilities for the FBI Academy, the Los Angeles Police Department, the Federal Air Marshal Training Academy, the Orlando Police Department, FBI Fort Dix, the Federal Law Enforcement Training Center, Fort Benning, and hundreds of other law enforcement and military ranges in the U.S. and throughout the world.

The Ernst and Young Entrepreneur of the Year Program honors entrepreneurs who have demonstrated excellence in innovation, financial performance, and personal commitment to their businesses and communities. The Entrepreneur of the Year Award, now in its 26th year, includes more than 140 cities in 50 countries and is considered the most prestigious entrepreneurial award in the world.

Public Relations

For Action Target Public Relations and media inquiries please contact: Seth Ercanbrack email | (801) 377-8033 x 244

New Local Shooting Range Promises Clean Environment

PROVO, Utah – May 16, 2012 – Field Time Target and Training in Stanton has teamed with Action Target to create a state-of-the-art shooting range for firearms training. The new facilities which are located just northeast of the Beach Blvd. and Katella Ave. intersection include a firearms and ammo retail store, two indoor shooting ranges and classrooms for in-depth instruction.

“Orange County is range deprived,” said Field Time owner Greg Caringella. “There was a great need for another range in the Orange County area and I think our range is going to have an extremely positive effect on the community.”

The new facility includes two 25-yard indoor ranges with 14 lanes each. One side was specifically designed for civilian use and utilizes digital target retrieval systems for fast results. The other side was designed with local law enforcement in mind and includes a pneumatic target system from Action Target capable of turning 180 degrees. In the future, police departments will be able to use this system to test officers’ decision-making abilities in tactical situations with hostile and friendly turning targets.

With the help of Action Target, the world’s largest manufacturer of shooting range equipment and technology, Caringella made sure that his range is as safe and comfortable as possible for shooters.

“I’ve been inside shooting ranges my whole life, and I would always come out feeling like I breathed in half of all the debris that went down range,” Caringella said. “I wanted to create a shooting range where you could leave without feeling like you needed to take five showers.”

Caringella said he feels like he has accomplished his goal through the use of quality materials and safety technology. Both ranges are equipped with an air ventilation system to protect shooters from lead dust contamination and debris.

“The air coming out of our range is much cleaner than the air you breathe outside,” Caringella said. “Our range presents itself as something you would find in your living room.”

Field Time Target and Training will officially open to the public May 26 but a pre-opening celebration will be held May 19-20. Everyone is invited to come enjoy barbecue pulled pork and chicken at the range from 10 a.m. to 5 p.m. on Saturday and 10 a.m. to 4 p.m. on Sunday.

At the pre-opening event, Field Time will also raffle off a Springfield XD .40 handgun, a Ruger 10/22 rifle, a Mossberg home protection 12 gauge shotgun, and various 5.11 Tactical gear. The raffle will be held at 2 p.m. on Sunday. Participants do not need to be present to win.

Field Time Target and Training
8230 Electric Ave., Stanton, CA 90680 USA
Contact: Greg Caringella (714) 677-2841 Office / (714) 615-4169 Cell / greg@fieldtimeandtraining.com

Public Relations

For Action Target Public Relations and media inquiries please contact: Seth Ercanbrack email | (801) 377-8033 x 244

Action Target Founders Named Finalist in Entrepreneur of the Year Award

PROVO, Utah— In today’s hard-hit economy, two local Utah businessmen have been named finalists of the 2012 Ernst and Young Entrepreneur of the Year Award.

Kyle Bateman and Addison Sovine of Action Target, Inc. are among a handful of entrepreneurs to be named finalists in the Utah region, which includes Wyoming and half of Idaho. These local businessmen were selected from more than 1,700 applicants because of their significant impact on their surrounding business community.

“It is an honor,” stated Sovine. “There are so many great companies in this area and I am grateful to be listed among them.”

But being a successful entrepreneur in today’s economy does not come easy. “It has required a lot more work than I might have imagined early on,” said Bateman. “It is hard to comprehend how many things there are to do and how much work you will have to put into your business to make it successful. Having said that, I am still amazed that things have worked out as well as they have.”

Sovine and Addison founded Action Target out of an auto body shop in 1985. Their business idea was created atop the hood of a police vehicle, followed by their tireless work and hours to bring their ideas to the country. Since that time, Action Target has become the industry leader in shooting range design and Portable Steel Targets.

Sovine and Addison are in the running with 32 other finalists for this year’s top honored award. Ernst and Young developed the Entrepreneur of the Year Award program to celebrate successful entrepreneurs. It has grown into an award program that spans more than 140 cities in 50 countries. This year’s Utah region winners region will go on to compete against winners from other regions around the country, and subsequently the world. Utah Region winners will be announced on June 7, 2012.

Public Relations

For Action Target Public Relations and media inquiries please contact: Seth Ercanbrack email | (801) 377-8033 x 244

S and D Indoor Range Teams with Action Target to Deliver Superior Training

PROVO, Utah – May 3, 2012 – S and D Indoor Range held its grand opening celebration Saturday in Nicholasville, Kent. The new facilities include a firearms retail store as well as an indoor range built with equipment and technology from Action Target, the world’s largest manufacturer of shooting range products.

The range has 12 25-yard lanes, four designated for rifle use and eight for handguns, with target retrieval systems to deliver quick results. To maximize shooter safety, S and D installed a Total Containment Trap from Action Target which safely catches rounds at the end of the range.

The bullet trap uses armor steel to funnel bullets into a small gap that runs along the entire 50 foot width of the range. Once a bullet passes through the gap, it enters a deceleration chamber that spins the bullet in a circle until it runs out of energy and falls harmlessly into canisters that can be disposed of with minimal lead contact.

“The Total Containment Trap just makes it more convenient for us and safer environmentally,” said Lynn Dix, co-owner and manager of the range. “If anybody buys indoor range equipment, then the Total Containment Trap is the only way to go.”

Action Target also installed overhead protective baffles to minimize the risk of ricochet, shooting stalls separated by bulletproof glass and an air ventilation system that pulls air towards the back of the range protecting shooters and the environment from hazardous lead dust contamination.

“Choosing Action Target was the correct decision,” Dix said. “If I had to do it over again, and I might, I would not look any further than Action Target to take care of our needs.”

S and D Indoor Range offers classes for concealed weapons permits as well as an introductory course on handguns and handgun safety. Customers can also rent firearms to use in the indoor range. S and D Indoor Range is located at 440 E. Brannon Rd. in south Nicholasville. For more information, visit www.SandDIndoorRange.com or call at (859) 273-0311.

S and D Indoor Range
440 E. Brannon Rd., Nicholasville, KY. 40356
Contact: Lynn Dix (859) 273-0311 Office / (859) 576-1188 Cell / ldix1950@aol.com

Public Relations

For Action Target Public Relations and media inquiries please contact: Seth Ercanbrack email | (801) 377-8033 x 244

Shot Show’s Media Day at the Range Announces Action Target Safety Award

Las Vegas, NV — Media Day at the Range announces its partnership with Action Target to create the 2012 Media Day Safety award. This award will be given to the media day exhibitor that holds to the highest standards of safety during the shooting event on January 16, 2012. Each exhibitor will be judged by a panel of safety auditors that will score each exhibitor on their firearms safety practices during the event.

Action Target is a leading global supplier of superior shooting range products, equipment, design, manufacturing, and training for law enforcement, military, and commercial ranges. Action Target is recognized for developing innovative new firearms training technology, and for having the experience to properly apply that technology to solve today’s safety issues on firing ranges all over the world. “We have been a major supporter of Media Day at the Range for many years and being the sponsor of the 2012 safety award is an honor for us,” said Chad Burdette, Portable Target Manager for Action Target.

Scoring and grading each exhibitor at the shoot will be based on specific safety criteria of handling firearms, ammunition placement, and maintaining a safe environment at their shooting station. The winning exhibitor will be awarded the Action Target safety award trophy at the Action Target SHOT show, booth (#10564), on Tuesday afternoon January 17th during the show. The safety award winner will also receive $3,500 toward their 2013 SHOT Show Media Day at the Range shooting lane.

In its sixth year, SHOT Show Media Day at the Range will host over 120 exhibitors and over 1000 media members of the hunting and shooting industry. This award will give recognition to that industry member that is an example to all others of the importance of safely demonstrating their products to the media on that day.

Public Relations

For Action Target Public Relations and media inquiries please contact: Seth Ercanbrack email | (801) 377-8033 x 244

 

Action Target Announces New Training Schedule

Action Target has met the training needs of law enforcement agencies around the country for more than 26 years. By working closely with agencies in every state, we have been able to enhance our product line to better achieve requirements of firearms programs. With 2012 just around the corner, many departments are experiencing budget cuts…again. Action Target has a solution that provides a balance between providing quality and value-added training while staying fiscally conservative.

Man shooting with PT SwingerAs part of the solution, we will follow a more flexible schedule in the types of courses Action Target Academy will offer to law enforcement. We have also designed new courses that demonstrate effective, yet budget friendly firearms trainings. For example, we will dramatically increase the number of our Portable Steel Target Seminars, which are held at outdoor ranges and taught by some of the best firearm instructors in the country. Some of these expert instructors include Mike Lehner with Safariland Shooting School, John Krupa with Spartan Tactical, Dennis Tueller, Brian Hoffner and Leo Hathway.

Action Target has many training options for you and your department. By hosting one of our Portable Steel Target Seminars at your outdoor range, your department will learn how to effectively train on a budget. While the Action Target Academy is at your range, you can either replenish your existing supply of steel targets or start anew by using the targets provided during the course for next to nothing in cost. For more information about our Portable Steel Target Seminar and the Action Target Academy, please contact Rick Matthews, Director of Training, at richardm@actiontarget.com.

To view upcoming Action Target Academy seminars and trainings, visit our Calendar.

About the Action Target Academy: Established in January of 2004, the Action Target Academy conducts firearms training courses at host locations around the country. The mission of the Action Target Academy is to provide world-class firearms and defense training to law enforcement agencies and individuals who might not have such an opportunity otherwise.

Action Target Academy instructors bring experience, passion and intensity to every class they teach. With detailed lesson plans, instructors help participants document and retain training in order to allow for continual use and skill development. Adding Action Target’s superior line of firearms training equipment and services intensifies range drills and elevates realism to create the ultimate training experience.

 

Public Relations

For Action Target Public Relations and media inquiries please contact: Seth Ercanbrack email | (801) 377-8033 x 244

Action Target becomes an NSSF Voting Member

Action Target is proud to announce its recent acceptance as a voting member of the National Shooting Sports Foundation (NSSF).

Founded over 25 years ago, Action Target began with two high school friends working out of their garage. Today, Action Target has become the world’s largest shooting range equipment manufacturer.

Holding more than 40 patents, Action Target has steadily increased its inventory to include over 4,000 products. In addition to manufacturing, Action Target also designs, delivers, and installs indoor and outdoor range equipment throughout the world. Action Target is the preferred choice for the firearms training programs of US & international commercial/sport shooters, law enforcement, military, Special Forces groups, and tactical training schools.

Action Target is honored to be accepted as a voting member by the NSSF’s Board of Directors. It is our pledge to assist in the NSSF’s ongoing mission to promote, protect, and preserve both the shooting industry and the heritage we all share. As private ownership of firearms increases, the need for safe facilities to practice shooting has become crucial. Action Target and the NSSF will work together to enhance the presence of commercial shooting ranges in the USA while supporting the many programs they offer.

ABOUT THE NSSF

Following a series of industry meetings in the late 1950’s—sponsored by Field & Stream Magazine—the National Shooting Sports Foundation (NSSF) was chartered in 1961 to promote a better understanding of and a greater participation in hunting and shooting sports.

In 1963, the Sporting Arms and Ammunition Manufacturers’ Institute (SAAMI) merged its promotional arm into the NSSF enabling the foundation to expand its efforts and establish its own headquarters in Riverside, CT.

Recognizing the growing urbanization of America, NSSF first sought to build public awareness of the sportsman’s role in conservation and their contributions to wildlife management through landmark efforts such as the annual National Hunting and Fishing Day, established in 1973.

Over the years, the foundation has continued its public outreach efforts while also developing a wide array of programs to encourage new and added participation in hunting and target shooting sports. In the early 1980’s, NSSF was at the forefront of promoting the then-new sport of sporting clays and generating widespread publicity for shooting games of all kinds. An example was the 1988 “Sportsman’s Team Challenge”—the first made-for-TV shooting competition appearing on ESPN, which continued through the 1990’s.

Over the past several decades, NSSF has greatly expanded its efforts to strengthen hunting and shooting sports traditions through nationally based efforts such as STEP OUTSIDE, the Families Afield initiative, First Shots, and the Hunting Heritage Partnership, which provides grants to state wildlife agencies for programs that improve access and opportunity.

Since its inception, NSSF has been a leader in building opportunities so future generations can continue to enjoy hunting and shooting sports. NSSF is a major supporter of the nation’s youth shooting programs and has created its own programs such as the Scholastic Clay Target Program along with other similar efforts at the collegiate level.

Firearms safety education has also been a fundamental mission of NSSF throughout its history. Over the years, the foundation has distributed millions of safety brochures and delivered safety messages through television, radio, and print media outlets. Initiated in 1999, NSSF’s Project ChildSafe has distributed more than 35 million firearm safety kits throughout all 50 states.

The NSSF is actively engaged in representing its members in respect to key legal, regulatory, and legislative issues through its Government Relations division.

Since 1979, critical funding for NSSF’s many programs and activities has come from the NSSF-owned industry trade show, SHOT Show. From an inaugural event of only 50,000 square feet of exhibit space, the show has grown to some 700,000 square feet of exhibit space today and is the largest trade exposition of its kind in the world.

NSSF’s foundation represents the broad scope of the hunting and shooting sports industry. Members include manufacturers of sporting firearms, ammunition, a wide array of accessories, and equipment manufacturers as well as distributors, retailers, shooting ranges, and many other companies and organizations in the hunting and shooting sports community. Today’s membership includes more than 5,500 companies and organizations.

Public Relations

For Action Target Public Relations and media inquiries please contact: Seth Ercanbrack email | (801) 377-8033 x 244

Action Target Now ISO 9001:2008 Certified

Recently, Action Target underwent a detailed, comprehensive, and rigorous certification process with the International Organization for Standardization (ISO). The ISO is a worldwide network of standardization entities which establish quality management benchmarks for all levels of an organization to adhere.

Kyle Burdette, Action Target’s Vice President of Quality Assurance championed the certification process. He commented, “To demonstrate our ongoing commitment to superior quality and reliability, Action Target is now officially ISO 9001:2008 certified. ISO 9001:2008 is a set of international standards for quality management and quality assurance. This exclusive standard represents an international consensus on good management practices, policies, and procedures that allow us to consistently deliver superior quality products. Because we are registered under ISO 9001:2008, you can take comfort in knowing that your shooting range equipment will be designed and manufactured under its demanding quality standards.”

Considering the rapid growth and expansion of Action Target not only in the USA but internationally as well, it was imperative to achieve the highest level of standardization. Therefore, they strategically embraced the ISO established requirements by addressing these areas of their organization:

  • Business Development
  • Market Development
  • Product Development
  • Policies & Procedures

Action Target is committed to continuous process improvement and excellence. Being ISO 9001: 2008 Certified is just one example of our relentless dedication to being the world leader and preferred choice of the firearms training industry.

Action Target Acquires Law Enforcement Targets

Company’s customers now have one-stop access to on-going range needs.

PROVO, UTAH, Jan 5.—Action Target, Inc., the leading shooting range equipment designer and manufacturer for law enforcement, military, and commercial ranges around the world, announced today the acquisition of Law Enforcement Targets (LET), a designer and full‐service provider of training targets and supplies for military, government agencies, law enforcement, gun clubs and shooting enthusiasts.

“This acquisition provides Action Target customers with direct access to the consumable needs of their ranges—targets,” said Addison Sovine, Executive Vice President and Co‐Founder of Action Target. “Combined with Action Target’s products and 25 years of expertise in building live‐fire training and shooting facilities, we now can give our range customers a unified team to provide full and consistent service for their needs.”

“We are absolutely thrilled to work with true professionals like the folks at Action Target. Their experience, guidance, and commitment to excellence will no doubt help propel LET to even greater heights,” said Brad Ross, General Manager of Law Enforcement Targets, Inc.

Law Enforcement Targets and Action Target will retain their separate brand identities and continue to focus and grow in their separate but related markets. This acquisition enhances Law Enforcement Target’s existing range solutions team which now includes Action Target, Inc., Mancom Systems, and partner company Carey’s Small Arms Range Ventilation.

Public Relations

For Action Target Public Relations and media inquiries please contact: Seth Ercanbrack email | (801) 377-8033 x 244