Tag: Shot Show

SHOT Show 2017 New Products

FOR IMMEDIATE RELEASE

 

ACTION TARGET ANNOUNCES INNOVATIVE NEW PRODUCTS TO BE DISPLAYED AT SHOT SHOW 2017

PROVO, UTAH – January 2, 2017 – Action Target INC., the leading manufacturer of modern shooting ranges, has announced the launch of new innovative shooting range technology, including: The Dual Running Man Pro, The AWD Pro, The Guardsman Shooting Stall, The American Series Shooting Stall, the PT Gong Series and the PT Twist Rimfire steel targets. Visit the Action Target booth #14568 at SHOT Show 2017 for live, hands-on demonstrations.

Duel Running Man Pro

Created to exceed the standards of Law Enforcement training and professional shooters, DRM Pro provides first-of-its-kind precision control, acceleration, speed, and programmability. These features have the unique simplicity of being controllable from your own tablet, smart phone or PC. The DRM Pro offers instructors the ability to train for and replicate real-worlds scenarios. Within the new user’s interface, instructors can input the speed of each runner independently from 2-20 feet per second, move the target along the track by sliding the on-screen target indicator to any positon, and receive real-time validation on the screen for speed and track position.

Action Target’s Product Marketing Manager Chris Hess explains, “Developing the DRM Pro has been exciting. The more time we spent with top Law Enforcement trainers and professional shooters, the more we realized there was an opportunity to fill the technology void in training. This product is the perfect upgrade to any range looking to modernize their equipment and outfit their instructors with the ability to provide world-class training.”

Tempe PD firearms instructor and competitive shooter Kyle Schmidt said, “This is most versatile moving target system I have ever used. Instantly making changes on my device screen gives me more time with trainees and allows me to customize the training on the fly for any need without changing equipment.”

All Wheel Drive Pro Target Retriever

The wireless AWD Pro retriever is the most engaging and robust retriever on the market. It features a modern, easy to use interface with 27 addicting games and training scenarios for all skill levels. These programs offer shooters an unparalleled experience, improving both novice and expert shooters and keeping them at the range longer.

“Shooting at a static target is no longer sufficient to engage this new generation of shooters. They expect more from their equipment and are looking for an entertaining experience. The AWD Pro engages shooters like never before, with its intuitive interface, self-guided shooting scenarios and easy-to-setup drills.” – Jesse Nelson, Action Target Product Marketing Manager.

The Guardsman Shooting Stall

The Guardsman Shooting Stall boasts a rugged ABS protective skin that resists brass impacts for long life and low maintenance and also features a stainless Steel trim that protects all of the edges of the Guardsman from damage. The Guardsman Shooting Stall consists of a standard Action Target stall table or extended rifle table with a non-slip rubber top and an optional lower shelf that adds functionality for shooters that is unmatched in the industry.

“The new Guardsman shooting stall allows the most budget-conscious facility to upgrade to the superior quality and unmatched ballistic standards of Action Target’s industry leading products.” – Jesse Nelson, Product Marketing Manager at Action Target.

PT Twist

The patent pending PT Twist Rimfire interactive target may be the most effective way to burn through your stock pile of 22lr. Made from 3/16 inch A514B steel, it combines rugged impact resistance with supreme reactivity on the range. Uniquely formed from a single piece of steel, there are no welds or bolts to break or ricochet providing a safe and long lasting target.

“Using the PT Twist shooters can develop their accuracy and acquisition skills as each shot walks the target further away. With two PT Twists side by side, shooters can challenge one another in an engaging duel that will quickly determine the best shot.” – Chris Hess, Product Marketing Manager

The PT Twist Rimfire will be available February 2017 at the new Store.ActionTarget.com with an MSRP of only $25. Stop by Action Target booth #14568 at SHOT Show 2017 to sign up as a dealer.

PT Gong Series Steel Target

Hanging a piece of steel down range isn’t new, but it has never been more affordably or of higher quality. Action Target is proud to offer more than 30 new target shapes and thicknesses to hang from any chain, rope or the innovative The Last Stand target hanging system.

Precision shooters will enjoy circles from 4-18 inches. IDPA and IPSC Torsos for training and sportsmen will love shooting our life-size animal shapes including: Boar, Coyote and Prairie Dog. .25 inch, .375 inch and .500 inch are available.
“Action Target prides itself in the highest possible quality AR500 Steel. As one of the largest buyers in the world we are able to pass on our quality and low cost to our loyal customers.” – Chris Hess, Product Marketing Manager.

MSRP $10 – $150 Available February 2017

Visit booth #14568 at SHOT Show 2017 to become a dealer.

The American Series Shooting Stall

The American Series Shooting Stalls provide ranges an unparalleled ability to customize their range.  The extra deep stalls, built in muzzle blast barriers, integrated lighting and floor to ceiling walls provide shooters a comfortable atmosphere unrivaled in the industry.  Ranges will love the ability to make their stalls truly unique.

Customers may choose from one of our standard designs or customize literally every element of the stall to match their range’s design and needs.  An on-staff interior decorator is available to assist ranges with their selections.

“Ranges are constantly looking for ways to set them apart in today’s competitive market.  With the American Series Shooting Stalls, ranges now have the ability to customize every aspect of their stalls, providing shooters the most unique, luxurious and comfortable environment possible.” – Jesse Nelson, Product Marketing Manager, Action Target.

Range Security

Action Target now combines all security solutions into one easy-to-use system. Video confirmation and two-way audio prevent incidents and reduce false alarms to less than 1%. Trained security professionals review alerts 24/7. The advanced video analytics offer a number of reliable alerts to provide accurate threat assessment. Stay connected, arm/disarm your security system and view live video from anywhere.

“Our security solutions provide ranges the highest level of confidence.  By integrating cutting edge technology and industry leading hardware we are able to provide a tailored solution unmatched in the industry.” – Jesse Nelson, Product Marketing Manager, Action Target.

LE Targets Rebrand to Action Target

Action Target is excited to announce the successful rebrand of Law Enforcement Targets. All of the paper targets, cardboard targets and range supplies sold by www.letargets.com can now be found on the new Action Target store: Shop.ActionTarget.com

SHOT Show attendees looking for Law Enforcement Targets will find them at Action Target’s booth #14568 near the “Dealer Services” section. New and current dealers are encouraged to visit the booth to take advantage of special pricing and SHOT Show specials.

Action Target at SHOT Show

Yesterday was the very last day of SHOT Show 2014. It’s been a fun and eventful four days with range days, banquets, client meetings, new products, and plenty of giveaways. As it’s coming to a close, we’d like to thank everyone who stopped by. To those who weren’t able to make it, we hope to see you next year. Here’s a quick look at what happened for Action Target during SHOT Show 2014.

SHOT Show 2014 - 01

Action Target has been the official steel target of Industry Days at the Range (formerly Media Day at the Range) for several years and has donated more than 200 targets to SHOT Show to host the event. Each exhibitor is given a number of targets to use when demonstrating their firearms. Many bays were also equipped with paper and cardboard targets from Action Target’s subsidiary Law Enforcement Targets which is the official paper target of Industry Days at the Range.

SHOT Show 2014 - 11

Industry Days at the Range was a huge success in its first year as a two-day event. Members of the media were invited to the first day, and buyers were allowed to come on the second day to try out various firearms and systems.

SHOT Show 2014 - 16

The Action Target Industry Days at the Range Safety Award was presented to Adcore for the extra precautions they took to ensure every person who shot on their bay was fully briefed on range rules, emergency precautions, and gun etiquette. They also had eight combat medics on hand in case of an injury. In addition to the award, Adcore received credit toward the cost of next year’s spot at Industry Days at the Range.

SHOT Show 2014 - 19

Action Target went all out this year with a huge two-story booth that reached nearly 25 feet up tall.

SHOT Show 2014 - 21

One section of the booth included a shooting stall and target retriever setup featuring new stall designs from Action Target and innovative target retrievers from Action Target subsidiary Mancom Manufacturing. Current and potential clients were able to get a hands-on feel for what their own first-class shooting ranges could be with actual working equipment.

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The first floor of the booth included TVs with education videos, places to sit and talk as well as a full wall of past performance examples.

SHOT Show 2014 - 23

The top floor of the booth included meeting areas where Action Target’s shooting range consultants could talk with their clients and discuss plans. A drafter was present in the booth to create custom range drawings there at the show allowing potential range owners to walk away feeling that their projects are one step closer to a reality.

SHOT Show 2014 - 24

The Action Target portable targets booth was just a stone’s throw away from the corporate Action Target booth. This year’s focus was on signing up dealers with the added benefit of free shipping for any order made at the show. The booth also featured a new pneumatic military target system and a sneak peek at the upcoming Action Target Military Strong steel target line.

SHOT Show 2014 - 18

The portable targets booth was hard to miss with giant cutouts of a shooter and PT Plate Rack extending beyond the 12′ backdrop. Several friends dropped by including Randi Rogers, Razor Dobbs, Texas Triggers, Rob Leatham, Fateofdestinee, Panteao Productions, and the Firearms Radio Network.

SHOT Show 2014 - 25

Law Enforcement Targets had a strong presence at the show with plenty of steel targets and a full rack of paper and cardboard targets.

SHOT Show 2014 - 26

Corporate partner Ti Training had a prominent position in the Law Enforcement Targets booth where they showed off their simulated training system that allows users to use real firearms that have been modified with a laser and compressed air system for realistic recoil.

Thank you to all of our friends and especially the NSSF for putting on yet another fantastic SHOT Show.

LETC 2013: A Week of Advanced Firearms Training

With so many lives on the line, proper law enforcement firearms instruction is absolutely crucial to any police department’s ongoing training efforts. That is why Action Target has hosted its Advanced Law Enforcement Training Camp (LETC) for more than 20 years. This September, from the 9th to the 13th, marks another year as law enforcement departments from across the country and the world meet at Action Target’s headquarters for unparalleled advanced firearms training.

LETC is designed to aid department firearms instructors in their training effectiveness and skill – and to pass that on to officers in their own agencies. Classes are geared toward getting participants out of their comfort zones and pushing beyond their current skill levels. Past classes have enabled even the most experienced professionals to excel further and improve.

J.C. Boylan, Range Master from Maricopa County, Arizona, participated in LETC 2011. “The firearms training and range were excellent,” Boylan said. “I have been a firearms instructor since 1984 and trained with some outstanding trainers…I can say because of Action Target’s LETC, I became a better and more confident shooter as well as a better firearms instructor.”LETC 111

Participants choose four eight-hour classes to attend from the 11 offered.

This year’s classes include:

  • Advanced Practical Handgun
  • Ultimate Shotgun
  • Extreme Close Quarter Battle Tactics with Hands, Knife, and Pistol
  • Rapid Deployment Patrol Rifle Operator
  • Training for the Fight with the Pistol
  • Emergency Medical Response for Firearms Instructors
  • Shoot, Move, Communicate
  • Glock Armorer’s Course
  • Reactive Shooting
  • Shoothouse Training – Instructor Training
  • High Performance HandgunLETC 013

Classes will be held both at Action Target headquarters in Provo, UT, and the Utah County Sheriff’s Office Thistle Firing Range – just a short drive up the canyon in Thistle, UT.

Action Target has selected some of the best firearms instructors in the industry including instructors from Safariland Shooting School, Hoffner’s Training Academy, Spartan Tactical Training Group, and others. These instructors offer decades of experience in firearms and tactical training.

“The intensity of the conference was welcomed, and it was a true privilege to be among the world’s best instructors in the business,” Detective Juan Lopez said. “The training was beyond thorough, [Action Target’s staff’s] hospitality was over the top, and this training was hands down the most bang for your buck. The detailed lesson plans helped me to document and remember what I learned at the conference so I can continue to develop my skills as well as pass this training on to our officers who were unable to go. This was nothing less than the ultimate training experience and every range instructor’s dream.”LETC 072

A $500 tuition provides:

  • Four eight-hour classes taught by world class firearms instructors (choose from selection of 11)
  • Six meals (four lunches, BBQ dinner, and the closing banquet)
  • LETC “Dirty Harry” competition
  • LETC collectible T-shirt
  • Official certificate of completion signed by instructors
  • Collaboration with training professionals across the country

Attendees are required to bring their own weapons and ammunition. If the current ammunition shortage is preventing you  from attending, please contact us as we may have a solution for you through Salt Lake Wholesale Sports for most common handgun and rifle calibers.LETC 198

Registration is currently underway. Go to www.ActionTarget.com/calendar and follow the link under the “More Info” column for Sept. 9 – 13. Submission instructions are located at the bottom of the page. Contact Dallon Christensen at dallonc@actarg.com for any registration questions or concerns including ammunition needs. LETC is limited to the first 160 paid applicants, and classes are first-come first-served. Slots are filling up fast, so register today!

While primarily geared toward law enforcement firearms trainers, all law enforcement are invited to attend. Join us for a week of top-notch firearms training!

SHOT Show Media Day’s 2013 ATI Safety Award Presented to EOTech

Executive Video Summary

SHOT Show Media Day at the Range logo

EOTech presented with award during SHOT Show for exceptional firearms safety practices during media event

LAS VEGAS – February 4, 2013 – SHOT Show Media Day at the Range announces EOTech as the recipient of the Action Target 2013 Media Day Safety award. This award is given to the media day exhibitor that holds to the highest standards of safety during the shooting event on January 14, 2013. Each exhibitor was judged by a panel of safety auditors who scored each exhibitor on firearms safety practices during the event.

EOTech had a perfect score on criteria such as eye and ear protection, ammunition and firearms control, etc. But EOTech went above the scored criteria by having their own range officer at the shooting station and first aid supplies ready for use in case of an emergency.

EOTech was awarded the trophy at the Action Target booth during SHOT Show by representatives of SHOT Show Media Day at the Range and Action Target.

“We consider range safety an essential part of every live fire event,” said Amy Miller, Media Relations Manager at EOTech. “It is our goal to be industry leaders in every aspect of our professional execution, and the range safety standards we practice are not exempt from that mindset. We make plans well in advance and review them to make sure we have eliminated any unsafe practices before we reach the line of fire.”

SHOT Show 12 - 2
From left: EOTech Customer Service Manager Mike Kroll, EOTech Pro. Staff Roric Padgett, Action Target Co-Founder Addison Sovine, Media Day at the Range Representative Kelsey Williams, Action Target Portable Target Manager Chad Burdette

Action Target, the sponsor of the award, is a leading global supplier of superior shooting range products, equipment, design, manufacturing and training for law enforcement, military, and commercial ranges. Action Target is recognized for developing innovative new firearms training technology and for having the experience to properly apply that technology to solve today’s safety issues on firing ranges all over the world.

“We have been a major supporter of Media Day at the Range for many years, and being the sponsor of the 2013 safety award is an honor for us,” said Chad Burdette, Portable Target Manager for Action Target.

In its seventh year, SHOT Show Media Day at the Range hosted more 120 exhibitors and 1,000 media members of the hunting and shooting industry. This award gave recognition to EOTech as an example of the importance of safely demonstrating products to the media on a live fire range.

“Live fire demonstrations are an essential part of explaining our products and technology,” Miller said, “and Media Day offers us the ability to put our products in the hands of over 1,000 of the industry’s leading writers and media personalities in an eight-hour period of time.”

EOTech was awarded a plaque for its exceptional firearms safety practices and given a free booth at next year’s SHOT Show Media Day at the Range.

For additional information concerning SHOT Show Media Day at the Range, contact Cory Cannon at ccannon@triplecurl.com or Cathy Williams at cathy@cmgmarketingandevents.com.

About Action Target Inc.

Action Target Inc. is a privately owned business headquartered in Provo, Utah. As the world leader in shooting range technology with more than 4,000 products and 40 patents for the systems it designs and manufacturers, Action Target has installed thousands of shooting ranges across the United States and in 25 other countries around the world. Action Target also designs systems and conducts firearms training for law enforcement and various military divisions. For more information on Action Target, visit www.ActionTarget.com. To learn more about Action Target products or to purchase items online, visit www.ActionTarget.com/store.

YouTube Reviewers Talk Action Target’s Rimfire Steel

More than 2,000 members of the media showed up at SHOT Show to check out the newest products in the industry. Several of them dropped by Action Target’s booth for a look at the new Rimfire Steel Targets we released on January 15th. Here’s a look at some of the reviews.

Action Target Releases New Line of Rimfire Steel Shooting Targets

Executive Video SummaryAction Target announces seven new reactive steel targets designed for rimfire ammunition.

PROVO, Utah – Action Target is pleased to announce the release of a new line of steel targets specifically designed for .22 rimfire ammunition. The new Rimfire Steel product line includes seven reactive targets in addition to the rebranding of three existing targets (Rimfire Dueling Treecart Small, Rimfire Spinning Jackcart Small, and Rimfire Plate Rackcart Small).

1280x500 rimfire web banner

This announcement comes in conjunction with the start of the 2013 SHOT Show in Las Vegas where the Rimfire Steel linecart Small is being debuted in Action Target’s exhibition booth.

“With the rise in ammo costs, we’ve been getting a lot of requests from customers for a greater variety of targets specifically designed for rimfire ammunition, so we decided to add an entire product line to meet the demand,” Chad Burdette, Action Target’s portable target product manager, said. “With the release of seven new products at once, this is our biggest launch ever, and there is no better place than SHOT Show to do it.”

The new targets in the Rimfire Steel product line include the Rimfire Rectanglecart Small, Rimfire Buffalocart Small, Rimfire Mini Gongcart Small, Rimfire Tactical Torsocart Small, Rimfire Hostagecart Small, Rimfire Tactical Hostagecart Small and Rimfire Bullseyecart Small.

The shooting surfaces of all the Rimfire Steel targets are made of through hardened 1/4″ AR500 armor steel, a slightly thinner version of the 3/8” AR500 armor steel Action Target uses to manufacture its handgun grade targets. While 1/4″ armor steel is capable of handling greater ammunition loads, the reactive portions of the targets (which are painted light blue) are engineered to function best with the force of .22 rimfire rounds.

“We wanted to set our Rimfire Steel line apart from other .22 targets,” Burdette said, “so we built them to last for years and added blue paint to create a signature look people can recognize.”

The Rimfire Steel product line gives customers access to the durability and quality design of Action Target steel targets at a lower cost with prices ranging from $45 for the Rimfire Spinning Jackcart Small to $165 for the Rimfire Bullseyecart Small to $225 for the Rimfire Plate Rackcart Small.

Those attending SHOT Show can receive free shipping on the Rimfire Steel line or any other portable target by ordering at Action Target’s exhibition booth. The new targets will also be available for purchase online starting Tuesday, Jan. 15.

About Action Target Inc.

Action Target Inc. is a privately owned business headquartered in Provo, Utah. As the world leader in shooting range technology with more than 4,000 products and 40 patents for the systems it designs and manufacturers, Action Target has installed thousands of shooting ranges across the United States and in 25 other countries around the world. Action Target also designs systems and conducts firearms training for law enforcement and various military divisions. For more information on Action Target, visit www.ActionTarget.com. To learn more about Action Target products or to purchase items online, visit www.store.ActionTarget.comcart Small.

New Rimfire Targets Are Coming!

Check out this video to get a sneak peek of the whole new line of Rimfire Targets coming out this January.

In addition to the Rimfire Dueling Tree, Rimfire Plate Rack, and Rimfire Spinning Jack, Action Target will be releasing seven new reactive steel targets specifically designed for rimfire ammunition. The targets will first be available for purchase online January 15th. If you will be attending the 2013 SHOT Show in Las Vegas, you can see the targets in person and get free shipping on any Action Target product by visiting our booth. Hope to see you there!

Action Target to Exhibit at April’s NRA Convention

As part of the NRA’s Annual Meetings and Exhibits, the NRA will be hosting its 141st annual meeting at the convention in St. Louis from April 12th to 15th. The upcoming convention is similar to the annual SHOT Show, but is open to open all NRA members—not just those who are commercial buyers and sellers.

As one of the largest events among the firearms industry, all major firearms manufacturers will be in attendance. This convention provides attendees with more than 340,000 square feet of guns, gear, outfitting, and even ATV’s. The expected attendance is set at more than 70,000 with more than 40 opportunities for attendees to meet celebrities at different booths during the event.

Action Target is excited to attend this year’s NRA event and will be exhibiting in two separate locations. Booth #211 will highlight Action Target range products and services while Booth #703 relates to Action Target’s consumer product lines—including field targets, paper targets, zombie targets, and other shooting range accessories like shooting bags and water bottles.

If you are able to attend the upcoming event, stop by the Action Target booths, catch some of the Action Target show specials, and check out some of the new projects Action Target is working on.

Remington Wins 2012 Action Target Safety Award at SHOT Show

Now in its sixth year, the Media Day at the Range is the biggest media event in the world for the hunting and shooting industry and Action Target has been a supporter from the beginning. The Action Target Safety Award was created to acknowledge the Media Day exhibitor that fostered the highest level of firearms safety during the shooting event. Receiving the only perfect score among 70 fellow exhibitors, Remington Arms earned this year’s Action Target Top Safety Award.

Tactical Innovations was hired by Media Day at the Range to develop a scorecard and provide eight safety auditors to judge the 70 plus shooting exhibitors. The score was determined by basic safety criteria such as providing hearing and eye protection, controlling ammo, and safe handling of firearms on the firing line. The scorecard also awarded points for higher levels of safety such as posting rules, having a first aid kit at the shooting station, having a shooting coach at the station, and other necessary safety procedures.

Remington Arms was awarded the trophy at the Action Target SHOT Show booth during the first day of SHOT Show 2012. Not only did Remington win the trophy and bragging rights, but they received $3,500 toward next year’s fees. Congratulations to Remington Arms for a job well done!

Action Target Finding Success at Shot Show 2012

Shot Show 2012 is a huge success so far and Action Target is thrilled to be part of such an important shooting industry event. Whether constructing our larger than life Action Target booth, demonstrating the variety of innovative training solutions and products we offer, or connecting with some of the 60,000 shooters and enthusiasts attending this year’s event, Action Target is enjoying it all.

Media Day at the Range during Shot Show 2012Working with Media Day at the Range in creating and presenting this year’s first Action Target Safety Award has been an amazing opportunity and a success for gun safety. “Using Action Target as an exclusive provider of targets has been key to our success,” said Cory Cannon, of Triple Curl Public Relations and Advertising. “Targets need to be fun to shoot and even more important, safe.”

With Shot Show coming to a close tomorrow, we want to invite everyone who hasn’t had a chance to stop by yet and even those who have already stopped by, to come visit us at booth #10564. Action Target is giving away a great offer to everyone who stops by our booth, so come say “Hi” before this year’s show is over!

Shot Show’s Media Day at the Range Announces Action Target Safety Award

Las Vegas, NV — Media Day at the Range announces its partnership with Action Target to create the 2012 Media Day Safety award. This award will be given to the media day exhibitor that holds to the highest standards of safety during the shooting event on January 16, 2012. Each exhibitor will be judged by a panel of safety auditors that will score each exhibitor on their firearms safety practices during the event.

Action Target is a leading global supplier of superior shooting range products, equipment, design, manufacturing, and training for law enforcement, military, and commercial ranges. Action Target is recognized for developing innovative new firearms training technology, and for having the experience to properly apply that technology to solve today’s safety issues on firing ranges all over the world. “We have been a major supporter of Media Day at the Range for many years and being the sponsor of the 2012 safety award is an honor for us,” said Chad Burdette, Portable Target Manager for Action Target.

Scoring and grading each exhibitor at the shoot will be based on specific safety criteria of handling firearms, ammunition placement, and maintaining a safe environment at their shooting station. The winning exhibitor will be awarded the Action Target safety award trophy at the Action Target SHOT show, booth (#10564), on Tuesday afternoon January 17th during the show. The safety award winner will also receive $3,500 toward their 2013 SHOT Show Media Day at the Range shooting lane.

In its sixth year, SHOT Show Media Day at the Range will host over 120 exhibitors and over 1000 media members of the hunting and shooting industry. This award will give recognition to that industry member that is an example to all others of the importance of safely demonstrating their products to the media on that day.

For additional information concerning SHOT Show Media Day at the Range, contact:

Media Contacts:

Cory Cannon
801-644-4773
ccannon@triplecurl.com

Cathy Williams
703-587-7142
cathy@cmgmarketingandevents.com.

Action Target Gears Up for Shot Show 2011

ATTENTION LAW ENFORCEMENT:

Shot Show 2012 is in a month and Action Target still has meeting times available! The show is going to be held at the Sands Expo Center in Las Vegas, NV and runs from January 17-20, 2012. If you, a member of your department, or other law enforcement professional you know will be attending, it is imperative that we meet! Action Target has two separate booths and meeting rooms for the show. Have us show you some of the latest technology that will help raise the level, quality, and throughput with your firearms training programs.

Action Target at Shot Show 2011We will have our entire sales staff available to discuss our vast product line with you. Our team of sales representatives wants to work with you to understand your training needs. They can quickly discuss our products that will meet your requirements and possibly provide you with a demonstration if the product is in our booth.

Whether you are looking to build a state of the art indoor shooting range, live-fire shoothouse, or simply need some portable steel targets, come see us at the show. Our booths (#10562 & #10564) are located on the 2nd Level of the Sands Expo Center.

To secure a date and time to meet with a member of our team, please make an appointment today. If you do not know your regional representative, please see below to contact a representative today.

Military Contact

Action Target's Military Contact Clay Smith

CLAY SMITH
Managing Director: Military Division
888-377-8033 ext. 142
801-705-9142 Direct
clays@actiontarget.com

Law Enforcement Contacts

ROBB ANDERSON
801-377-8033 ext. 124
801-319-0977 cell
robba@actiontarget.comContact Info for AT Robb Anderson
LAYNE ASHBY
801-377-8033 ext. 143
801-376-3773 cell
laynea@actiontarget.comContact Info for AT Layne Ashby
CHRIS HART
801-377-8033 ext. 149
801-319-1314 cell
chrish@actiontarget.comContact Info for AT Chris Hart
AARON LUDWIG
801-377-8033 ext. 132
801-592-6613 cell
aaronl@actiontarget.comContact Info for AT Aaron Ludwig
MATT BRINKERHOFF
801-377-8033 ext. 130
801-380-8973 cell
mbrink@actiontarget.com
MIKE STILWELL
801-377-8033 ext. 144
801-602-9776 cell
mikes@actiontarget.comContact Info for AT Mike Stilwell
SCOTT DESANTI
509-396-7177
801-854-8863 cell
scottd@actarg.comContact Info for AT Scott Desanti
JASON SNELL
801-377-8033 ext. 158
801-809-6966 cell
jasons@actiontarget.comContact Info for AT Jason Snell
CHAD BURDETTE
(Portable Target and Specialty Sales)

801-377-8033 ext. 113
801-380-9634 cell
chadb@actiontarget.com

Contact Info for AT Chad Burdette

Action Target Becomes an NSSF Voting Member

Action Target is proud to announce its recent acceptance as a voting member of the National Shooting Sports Foundation (NSSF).

Founded over 25 years ago, Action Target began with two high school friends working out of their garage. Today, Action Target has become the world’s largest shooting range equipment manufacturer.

Holding more than 40 patents, Action Target has steadily increased its inventory to include over 4,000 products. In addition to manufacturing, Action Target also designs, delivers, and installs indoor and outdoor range equipment throughout the world. Action Target is the preferred choice for the firearms training programs of US & international commercial/sport shooters, law enforcement, military, Special Forces groups, and tactical training schools.

Action Target is honored to be accepted as a voting member by the NSSF’s Board of Directors. It is our pledge to assist in the NSSF’s ongoing mission to promote, protect, and preserve both the shooting industry and the heritage we all share. As private ownership of firearms increases, the need for safe facilities to practice shooting has become crucial. Action Target and the NSSF will work together to enhance the presence of commercial shooting ranges in the USA while supporting the many programs they offer.

About the NSSF

Following a series of industry meetings in the late 1950’s—sponsored by Field & Stream Magazine—the National Shooting Sports Foundation (NSSF) was chartered in 1961 to promote a better understanding of and a greater participation in hunting and shooting sports.

In 1963, the Sporting Arms and Ammunition Manufacturers’ Institute (SAAMI) merged its promotional arm into the NSSF enabling the foundation to expand its efforts and establish its own headquarters in Riverside, CT.

Recognizing the growing urbanization of America, NSSF first sought to build public awareness of the sportsman’s role in conservation and their contributions to wildlife management through landmark efforts such as the annual National Hunting and Fishing Day, established in 1973.

Over the years, the foundation has continued its public outreach efforts while also developing a wide array of programs to encourage new and added participation in hunting and target shooting sports. In the early 1980’s, NSSF was at the forefront of promoting the then-new sport of sporting clays and generating widespread publicity for shooting games of all kinds. An example was the 1988 “Sportsman’s Team Challenge”—the first made-for-TV shooting competition appearing on ESPN, which continued through the 1990’s.

Over the past several decades, NSSF has greatly expanded its efforts to strengthen hunting and shooting sports traditions through nationally based efforts such as STEP OUTSIDE, the Families Afield initiative, First Shots, and the Hunting Heritage Partnership, which provides grants to state wildlife agencies for programs that improve access and opportunity.

Since its inception, NSSF has been a leader in building opportunities so future generations can continue to enjoy hunting and shooting sports. NSSF is a major supporter of the nation’s youth shooting programs and has created its own programs such as the Scholastic Clay Target Program along with other similar efforts at the collegiate level.

Firearms safety education has also been a fundamental mission of NSSF throughout its history. Over the years, the foundation has distributed millions of safety brochures and delivered safety messages through television, radio, and print media outlets. Initiated in 1999, NSSF’s Project ChildSafe has distributed more than 35 million firearm safety kits throughout all 50 states.

The NSSF is actively engaged in representing its members in respect to key legal, regulatory, and legislative issues through its Government Relations division.

Since 1979, critical funding for NSSF’s many programs and activities has come from the NSSF-owned industry trade show, SHOT Show. From an inaugural event of only 50,000 square feet of exhibit space, the show has grown to some 700,000 square feet of exhibit space today and is the largest trade exposition of its kind in the world.

NSSF’s foundation represents the broad scope of the hunting and shooting sports industry. Members include manufacturers of sporting firearms, ammunition, a wide array of accessories, and equipment manufacturers as well as distributors, retailers, shooting ranges, and many other companies and organizations in the hunting and shooting sports community. Today’s membership includes more than 5,500 companies and organizations.

Range Project Spotlight: Junction City, KS Commercial Range

Action Target is widely known for constructing the toughest and most challenging shooting range projects in the world. Working together as a team allows us to overcome various obstacles we face as we design, build, and create ranges for our clients. For example, Action Target was approached by the Federal Reserve Bank to design and build a shooting range on the 17th floor of a major office building in Chicago, Illinois. When considering the noise, ventilation, and other items associated with a range, constructing a range in a skyscraper surrounded by offices was a challenge, but not an impossible task for Action Target. Through careful planning and execution, we created a .50 BMG rated shooting range complete with three lanes, stalls, and retrievers.

Action Target Builds New Commerical Range in Junction City, KSAction Target’s challenging builds don’t end there. When Chris Hart, Action Target Range Consultant of the South Central Territory, was approached with an equally challenging range project, he welcomed the opportunity by stating, “It’s not every day that you install a modern shooting range in a building from the 1800’s.”

Every commercial shooting range project requires two key elements to get it off the ground- passion and hard work. When it comes to Godfrey’s Indoor Range, Todd Godfrey had plenty of both in reserve when he embarked on this project. Todd, an officer with the Junction City Police Department, envisioned opening a commercial indoor shooting range to serve not only the citizens of Junction City and his fellow police officers, but also the soldiers stationed at neighboring Fort Riley.

In 2008, Todd toured Kansas City PD’s 30 lane tactical indoor range with ATI Midwest Range Consultant Chris Hart and Bill Provencher from Carey’s Heating and Air Conditioning, as the two companies worked together to build this range several years earlier. After viewing the range, Todd decided that Action Target was the partner to have. With a visitor’s pass from Action Target, Todd attended this year’s SHOT Show where he secured everything he needed to run his range business, from firearm distributors to inventory software (we are also happy to help all of our future range clients attend the SHOT Show with us).

Junction City, KS Commercial Range Build by ATIFor this commercial range, Todd secured some prime real estate in downtown Junction City–three vacant buildings totaling 20,000 sq-ft. on a main thoroughfare. However, this perfect location came with one catch–the building dates from the 1800’s. Building a range in a building this old would be challenging, but not impossible, for Action Target. Using ATI’s detailed range drawings, Todd began building out the structure to accept the modern range equipment. His company (yes, Todd has three jobs!), Godfrey Construction and Renovation, LLC, installed new ceiling trusses and concrete work. He also remodeled the building with a new store front that includes a luxurious lounge area for those waiting to shoot.

To accommodate the expected high volume of shooters, Todd chose Action Target’s Total Containment Trap with Dust Collection Unit, Rifle Rated Ceiling Baffles, Digital Smart Target Retrievers with SmartRange Master Control System and Level III clear Ballistic Glass Shooting Stalls. To enhance the realistic training environment, he connected the SmartRange system to his P/A system so he can broadcast sound effects such as gunfire, screaming, and sirens. The range also has police light bars to simulate felony vehicle stops. Carey’s provided a fully automated range ventilation system guaranteed to meet all OSHA and EPA regulations.

Junction City, KS Commercial Range Built by Action TargetGodfrey’s Indoor Range opened to the public on July 31, 2010 and was named Junction City’s 2010 Business of the Year within five months of opening. However, that wasn’t enough for Todd–he then got creative with his extra space and installed a state of the art 6,000 sq-ft. 3D archery range. To further service his range customers, Todd leases 4,000 sq-ft. of retail space to Quantico Tactical.

If you’re ever near exit 296 on I-70 west of Kansas City, do yourself a favor and stop by to meet Todd and his great staff and send a few rounds downrange while you’re there. Todd is currently available for consulting on range franchise opportunities and the construction of range facilities.

www.godfreysranges.com
Godfrey’s Shooting and Indoor Archery Ranges Facebook Page

Other recently completed projects include:

  • Smith & Wesson Range – Houlton, ME
  • Watts Bar Nuclear Range – TN
  • Triad Gun Source Range – NC
  • Denton County Sheriff’s Department Range – TX
  • Atlanta State Penitentiary Range – GA

Action Target Releases New Catalogs

Having a diverse line of firearms products for personal and training uses can be challenging as needs among the firearms industry are ever changing. That is why Action Target continually creates new products and forms partnerships with the top companies in the firearms industry. To help educate our customers about all Action Target changes, we recently released new catalogs showcasing our new products and partners.

At Shot Show 2011, Action Target received thousands of visitors to our booth. The size and impressive layout of our booth were not the only things that caught people’s attention this year – the introduction of many new products and partners took center stage during this year’s show. One of the most popular products this year was the Hufcor Flex Tact reconfigurable shoothouse technology. Great for law enforcement, military, and firefighters, many people were able to experience this innovative training tool firsthand through actual demonstration.

The Action Target Portable Target (PT) also unveiled some new product lines. Prior to the Shot Show, Action Target partnered with Reactive Target System (RTS), making us their exclusive worldwide product distributor. Some of the many benefits of the RTS system include the ability to use the targets for close quarter live fire trainings, to the ability to count every round on target with the Mobile Wireless Shooting Range.

New partnerships and products like these are one of the many reasons Action Target wants to put our new catalogs into the hands of our valued customers. Now available at our web site, our new catalogs include:

For more information about Action Target’s full line of products and services visit our web site, www.actiontarget.com. To purchase Action Target products for drop shipment direct to your U.S. range or facility, shop online at www.shopactiontarget.com . For all other range-related needs, visit our subsidiary website at Law Enforcement Targets.

Action Target at IWA in Nuremberg, Germany

Action Target’s International Department recently returned from a very successful trip to Nuremberg, Germany for the annual IWA show. Similar to the Shot Show held annually in the USA, IWA has been one of the world’s leading exhibitions for the hunting, shooting, sporting and outdoor industry for over 30 years.

Action Target's Adam White Showing the RTS Hit CounterIWA is the abbreviation for Internationale Waffen Ausstellung or International Weapons Exhibition. For 2011, over 1,100 exhibitors were revealing their newest products and services to the world. IWA traditionally attracts more than 30,000 visitors from over 100 different countries. Due to the interest IWA draws from the international community, it was a great place for members of the Action Target International team to showcase some of the newest products. A few items generating the most interest were the FlexTact reconfigurable shoothouse system by Hufcor, the Self-Healing reactive targets from Reactive Target System (RTS) and the economical hit counting mobile wireless shooting range system also from RTS (shown left).

For many years, Action Target has been increasing its position of dominance in the international community. The entire complement of Action Target products have been sold throughout the world. Those most prevalent are the MATCH (Modular Armored Tactical Combat House) shoothouses that have been incorporated into multi-story, cross-functional and fully automated structures. When these have been placed in close proximity of each other for CQB (Close Quarter Battle) and MOUT (Military Operations in Urban Terrain) training purposes, they are exalted to what we term a ‘MATCH Village’. These structures have been built and utilized for years by foreign customers, their military, secret police, special forces and other groups requiring the best training equipment.

Overall, IWA was a huge success for Action Target with thousands of past, current and future customers stopping by to say hello and investigate new products. To read the IWA News Daily (PDF) about the event, click here.

Five New Action Target Products Revealed at Shot Show 2011

Action Target was recently represented at Shot Show 2011 at the Sands Expo & Convention Center in Las Vegas, NV from Jan 18-21. The overall scope and size of our booth represented the overall growth success of our company for the last 25 years. The amount of traffic generated this year was astounding. We hardly had a minute to catch our breath and we are grateful for it.

Many of the attendees were drawn in by the impressive design of our booth. It stood 20 feet tall and 60 feet wide, contained two meeting rooms, impressive graphics with accurate reductions of a Modular Armored Tactical Combat House (MATCH) and Total Containment Trap (TCT).

Here is a photo shot of our both taken about an hour before the show opened on the last day:

Action Target Sales and Marketing Teams

We rolled out many new targets, systems and concepts during Shot Show 2011. Some included:

  • Reactive Target System (RTS)These self-healing targets are best fit for close quarter live fire engagements. We wanted to create a viable solution to meet the significant demand we have received from organizations and agencies all around the world. Some of the benefits of the RTS are the ability for the target to fall when struck, count the hits a target takes in a cost effective manner and you will not need to manually count the holes anymore during qualifications. Major benefits of the RTS include the ability of the target to fall when struck and the ability to count the number of hits to a target in a cost effective manner rather than manually counting the holes after qualification rounds. We devoted an entire article to this innovative product line last week.
  • Real Terrain Range (RTR) – Chuck Habermehl helped to develop the concept of the Real Terrain Range to bring a complete realism to training scenarios. At Action Target, we scoured the globe looking any current option narrowing our focus to a company that has been designing Hollywood movie sets for years. Their unique approach and materials allow pullets to pass through a simulate such as a rock, tree or wall causing no ricochet, splatter, inhalation or visibility hazard if any negligent discharge occurs. The RTR design allows Action Target to recreate any training environment you need.
  • FlexTact by Hufcor – FlexTact is the quickest and easiest reconfigurable shoothouse on the market today. As the exclusive worldwide distributor of FlexTact, Action Target was fortunate to have this small example of the system in the booth along with Hufcor’s training staff. The FlexTact increases the quality of your training and throughput and can benefit law enforcement, military and fire departments. The panels are suspended by an overhead railing system which allows you to recreate any building layout in minutes. There are panels are designed with doors, windows and graphics to truly enhance the realism. This is a great compliment to Action Target’s MATCH.
  • Pelvic Torso – The Pelvic Girdle was one of two new steel target prototypes brought to the show. It received a great response, and gave us the opportunity gather feedback that we will put to good use as we continue working on this target as a training solution. This prototype can be added onto an existing Action Target Hostage , IPSC Torso or Full-Size IPSC Torso target. It easily bolts onto the stand, has no welds and replicates the pelvic girdle.  There are two swinging plates that will react when hit. With many agencies training on disabling drills, the Pelvic Torso is the only steel target on the market that addresses this training need. Look out for an article on this product next week.
  • Sport Rack – As a world leader, Action Target has been asked time and again for a portable plate rack. Our existing Plate Rack has the highest quality and design that organizations all around the world over have used with much success. It is however, difficult to carry for long distance shooting which is why we were excited to announce our new Sport Rack. It looks just like a miniature version of our larger model, but it does not have true plate rack properties. The Sport Rack has four inverted round target heads, with no welds, so that when struck they swing upward, similar to the target movement on our horizontal dueling trees . Once again, there was a great deal of interest in this prototype, and look out for a full article about it in two weeks.

If you are interested in the Sport Rack or Pelvic Girdle and would like to add your name on our waiting list to be notified when they are for sale, email chadb@actarg.com. If you have questions or are interested in speaking to one of our Range Consultants, please Contact Us.