Tag: budgets

Action Target Reveals First Reactive Steel Target Under $50: The Spinning Jack

You asked for it, so we’re giving it to you: our first reactive steel target under $50. The Spinning Jack is the perfect target for recreational shooters and families, and at the super low price of $35, it’s affordable on almost any budget.

A great portable steel target for shooting with the whole family! The Spinning Jack combines the simplicity of a static target with the excitement of a reactive target and is guaranteed to provide hours of fun.

The Spinning Jack is a safe way to enjoy shooting with the family without having to go down range to reset or replace your target. With alternating circle and square plates, the jack spins in its stand when shot so there is always an exposed paddle to engage. Made of 1/4″ AR500 armor steel, the Spinning Jack can be shot with anything from .22 rimfire to .44 magnum.

The Spinning Jack comes in three pieces with no assembly needed. Using the provided foot step, pushing the frame into the ground is easy and doesn’t require the use of a hammer. Once in the ground, all that’s left to do is place the jack in the hole at the top of the stand and watch it spin with each hit.

Get your Spinning Jack now!

The Top 3 Things to Consider When Building a Shooting Range

Building a shooting range is a huge endeavor that should be approached cautiously and systematically. There are many things to consider and potential issues you may have to deal with; however, don’t let that deter you. Building a shooting range is a perfectly attainable goal if you start things right. Even if you already own a shooting range, or if it’s just a future dream, the three steps in this week’s newsletter can help you smooth out the process and keep you on the road to success.

1) Know Your Purpose

Figure out exactly what you want to do with your shooting range and then design it. Don’t get caught up in the excitement of building a range and then try to figure out how to use it afterward. Paying for and maintaining a bunch of functions that you don’t need or want is almost as bad as not meeting your needs in the first place. We offer custom and turn-key designs for ranges of all shapes and sizes, so instead of just picking the flashiest range in the catalog, decide independently what you need to get the job done. If we don’t offer a range that matches your unique requirements, we’ll design one that does.

Make sure you know who you’ll be serving. Your customers should be the deciding factor in many of the considerations you’ll come across in the planning stage. If you don’t offer what they want, they’ll go elsewhere to find it. Do some research on your potential customers and ask yourself some of these important questions.

For commercial ranges, ask yourself:

  • Will my patrons be more comfortable at an outdoor or an indoor range?
  • How many shooters need to be accommodated at the same time?
  • Will there be unsupervised shooting on the range?
  • Are my customers more concerned with hunting or self-defense?
  • What types of guns and ammo am I going to allow?
  • Will my range be appropriate for family use?

For law enforcement ranges, ask yourself:

  • Will my emphasis be on training, qualification, or both?
  • Will my range consist of a single firing line only, or does it need to allow close-range tactical training?
  • Does my range need to accommodate the use of vehicles in tactical situations?
  • Will the SWAT team use the range?
  • What weapons and ammo will be used and at what distances?
  • Will citizens be allowed to use the range on designated days?

2) Involve the Right People

Action Target may be able to provide you with the best shooting range technology in the world, but it’s going to be the people you know that will make your range a success. The key to a smooth process is communication. As they say in the field of public relations, “Don’t bulldoze the neighborhood without talking to the tenants first.” The point is, there are people you need to communicate with before you ever start building your range.

If you plan on having resident firearms trainers, make sure they are involved from the beginning. Your trainers will be using the range the most and should have a say in the way it’s designed. Often, they are going to have the best ideas when it comes to the practical uses of shooting range technology and functions.

Local government officials play a crucial role in the future of your range. In the end, they are going to have the final say in whether you can build it or not, so establish rapport as early as possible. Talk to the county commissioner and the city council to figure out exactly what you need to do to get your shooting range approved. This may include figuring out zoning issues, environmental regulations, and local statutes involving noise and firearms. Your local officials will have the most accurate information on regulations affecting you and will appreciate being informed of your intentions early and often.

Unfortunately, not everyone is going to like the idea of a shooting range moving into the neighborhood. Their main concerns will probably be noise, lead contamination, and gun safety. This is where your public relations comes in. Talk to your neighbors and find out what their specific concerns are, if any. Then create a message to let people know exactly what you’re doing, what safety precautions you’re taking, and how the range is going to benefit the community. This can be done through public service announcements, town hall meetings, fliers, press releases, or even going door to door. No matter how you do it, make sure the people around you are adequately informed because problems will inevitably arise if you keep them in the dark.

3) Plan for Success

Obviously, no one builds a shooting range anticipating to fail, but too often people build ranges without planning to be successful either. When designing your range, leave room for future growth. You don’t want to find yourself limited when things go better than expected. You can prepare for this with careful planning and a little foresight.

Shooting ranges can get crowded when demand exceeds supply. Make sure you have enough lanes so people don’t have to wait for hours to shoot. Consider your customers when deciding how many and what kind of lanes to install. Go back to the question of whether your customers are more concerned with hunting or self defense. Perhaps a hunter shooting a rifle will occupy a lane longer than someone practicing self-defense with a handgun. If you expect or even allow rifle shooters on your range, consider building a separate area designed specifically for rifles. By separating shooters based on firearm type or purpose, you may be able to alleviate some congestion. Other suggestions for keeping the flow of customers unimpeded are to allow online scheduling of lanes, to install a webcam that allows customers to go to your website and see in real time how busy the shooting range is, and to limit how long shooters can occupy a lane.

Angel View of the Total Containment TrapThe equipment you install in your shooting range can also have a significant effect on your future success. If you anticipate a large number of shooters on your range every day, you may want to reconsider the bullet containment system you use. Rubber berms work great on ranges that don’t see excessive everyday use, but if you start having more customers than you originally planned for, it quickly becomes a less ideal solution. Rubber berms have to be cleaned and the bullets lodged in them mined after so many shots fired. Not only does it cost money to clean the rubber berm, but the more days you have to close your range for maintenance, the more money you lose.

The Action Target Total Containment Trap (TCT) can be a great solution if you are going to run a lot of people through the range. With three different types of hands-free lead removal systems, the TCT allows for varying levels of use and greatly diminishes the time you have to spend maintaining your shooting range. If your range’s anticipated level of use is on the border of being too much for a rubber berm, plan on being successful and install a TCT. Don’t limit your long-term success based on short-term finances.

No matter where you are in the process of building your dream shooting range, we are here to support you. We are only successful when you’re successful; so let us know what we can do to help. For more information on what systems will work best for you and your customers, contact one of Action Target’s shooting range consultants by calling our office at (801) 377-8033.

Action Target Steel vs. Backyard Targets

During tough economic times, many shooters decide to create or build their own steel targets to save money. With more and more companies and individuals manufacturing steel targets, the water has become increasingly muddy where accurate information is concerned.

Safety should always be the highest priority when choosing or building a target. Action Target’s steel target product line has been developed in conjunction with law enforcement and the U.S. Military for the last 26 years so it is time-tested and proven to withstand even the most intense firearms training.

Steel is Steel Right?

Action Target Line of Fire Static Steel

The hardness of the steel is so critical because only a smooth surface will generate predictable splatter patterns. Steel that is not sufficiently hard can develop pits, craters, dimples, and other hazardous deformations. When a bullet hits one of these deformations, it is impossible to predict where the splatter will go, thereby creating an unacceptable training environment.

Many times, shooters find an old piece of steel in their garage and think to themselves, “I can make a good steel target out of this!” While, you may be able to shoot and hit the target, with no problems, it may not always be the safest option every time.

Action Target Steel Target Design

Because steel target training is extremely effective, we have spent years combining high quality materials and practices in order to create innovative, effective, and safe steel target systems.

Our target designs include:

  • Made exclusively of the finest through hardened 500 and 550 Brinell steel with proper alloy elements that produce the required toughness and depth of hardening. In other words, they can withhold more rounds and they remain solid. The more craters and dents a steel target gets, the more unsafe it becomes. This is because its splatter pattern and ricochet is no longer constant and predictable.
  • Designed with smooth and flat shooting surfaces for consistent and predictable bullet splatter patterns. There are no dangerous brackets, clamps, or bolts to get in the way and to deflect rounds in unforeseen directions.
  • Designed to rest at a downward sloping angle, allowing for dissipation of bullet impact energy.
  • Designed to move when struck allowing for even greater dissipation of bullet impact energy.

Pay Today, Save Tomorrow

Steel targets in general are great investments. Action Target’s steel target product lines aid shooters with their pocketbook. Although these targets can cost more up front, they save money in the long run. Because they are made out of the best steel available, steel targets last much longer than a homemade target would.

In addition to our top quality products, we offer promotions, discount codes, and other types of savings to help our fellow shooters stretch their shooting budget needs. To learn more about Action Targets award-winning line of steel targets, visit http://www.actiontarget.com/portable-targets.

Action Target Announces New Training Schedule

Action Target has met the training needs of law enforcement agencies around the country for more than 26 years. By working closely with agencies in every state, we have been able to enhance our product line to better achieve requirements of firearms programs. With 2012 just around the corner, many departments are experiencing budget cuts…again. Action Target has a solution that provides a balance between providing quality and value-added training while staying fiscally conservative.

Man shooting with PT SwingerAs part of the solution, we will follow a more flexible schedule in the types of courses Action Target Academy will offer to law enforcement. We have also designed new courses that demonstrate effective, yet budget friendly firearms trainings. For example, we will dramatically increase the number of our Portable Steel Target Seminars, which are held at outdoor ranges and taught by some of the best firearm instructors in the country. Some of these expert instructors include Mike Lehner with Safariland Shooting School, John Krupa with Spartan Tactical, Dennis Tueller, Brian Hoffner and Leo Hathway.

Action Target has many training options for you and your department. By hosting one of our Portable Steel Target Seminars at your outdoor range, your department will learn how to effectively train on a budget. While the Action Target Academy is at your range, you can either replenish your existing supply of steel targets or start anew by using the targets provided during the course for next to nothing in cost. For more information about our Portable Steel Target Seminar and the Action Target Academy, please contact Rick Matthews, Director of Training, at richardm@actiontarget.com.

To view upcoming Action Target Academy seminars and trainings, visit our Calendar.

About the Action Target Academy: Established in January of 2004, the Action Target Academy conducts firearms training courses at host locations around the country. The mission of the Action Target Academy is to provide world-class firearms and defense training to law enforcement agencies and individuals who might not have such an opportunity otherwise.

Action Target Academy instructors bring experience, passion and intensity to every class they teach. With detailed lesson plans, instructors help participants document and retain training in order to allow for continual use and skill development. Adding Action Target’s superior line of firearms training equipment and services intensifies range drills and elevates realism to create the ultimate training experience.

End of the Fiscal Year Drawing Near

With the end of this fiscal year right around the corner, now is the best time to obtain one of our innovative training solutions with your remaining budget. At Action Target, we understand that each company’s internal dynamics have different needs and time lines. That is why weapons training units, Rangemasters, firearm instructors, and others associated with their organization’s training division continually reach out to us during this critical time of year.

Action Target Conducts Firearms Training

Spending your remaining training budget at the end of a fiscal year – to minimize the risk of losing it next year – sometimes takes creativity. Last year, we worked with an agency whose training budget consisted of five different accounts. Each account had varying levels of funds still available requiring an invoice for each one. With a little strategic planning, this agency placed five different orders with Action Target that were shipped at same time but charged to their different training accounts. Our dedicated sales staff helped this agency with their complex purchase and provided them with the equipment they needed. We are ready to do the same for you.

Whatever your training needs, we have the solution. If you are under a significant time constraint, we can help. Call us today and let our sales staff help you maximize your remaining budgets by providing the best training solutions available.

For an immediate purchase, visit our online store: www.shopactiontarget.com

Our current online specials:

For product requests not available through our online store, please contact the Range Consultant for your geographic territory. They will work with you to stretch those last few budget dollars into your training solution.

Go online or call today!