Help Shape the Changing Face of Shooting Sports

Woman aiming pistol indoors; wearing denim jacket and glasses; target range with "Light Control" sign.

According to a recent study done by the National Shooting Sports Foundation (NSSF), “the landscape of target shooters has shifted.” With 20% of current shooters having taken up the sport in just the last five years, a new generation has emerged with a completely different demographic profile. The study compares established shooters (more than five […]

Action Target at the 2013 SHOT Show

Target logo with concentric green circles, text overlaid reads "SHOT SHOW."

It’s that time of year again where the entire firearms industry gets together in Las Vegas for a whole week of fantastically exhausting SHOT Show fun. Here at Action Target, we’re putting the final touches on our booth and loading up for a week in Vegas. If you’re attending SHOT Show this year, make sure […]

New Rimfire Targets Are Coming!

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Check out this video to get a sneak peek of the whole new line of Rimfire Targets coming out this January. In addition to the Rimfire Dueling Tree, Rimfire Plate Rack, and Rimfire Spinning Jack, Action Target will be releasing seven new reactive steel targets specifically designed for rimfire ammunition. The targets will first be […]

Holiday Special: 15% Off Rimfire Targets Until the End of the Year

Turkey strutting on snow-covered ground in a forest with bare trees.

Happy holidays from Action Target! From now until the end of the year, get 15% off the Rimfire Plate Rack, the Rimfire Spinning Jack, or the Rimfire Dueling Tree when you buy online. Just enter the code RIMFIRE15 at checkout and save big on your holiday shopping.

Action Target Launches New Online Store

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Action Target is pleased to announce the launch of a new online store. In an effort to make things more convenient and efficient for our customers, we have been working hard to improve our online store and to increase its functions. The new store not only looks better, but will hopefully make the purchasing and […]

PT Pepper Popper Rubber Kit

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Take the unnecessary banging and scraping out of your PT Pepper Popper with a rubber add-on kit that’s easy to install. The PT Pepper Popper Rubber Kit is designed to make shooting PT Pepper Poppers on indoor ranges or concrete pads more convenient. Because the PT Pepper Popper has a steel base, it tends to […]

AT the Official Target of 2012 Steel Challenge World Championship

Man wearing hearing protection and Action Target shirt aiming a handgun at steel plate targets during an outdoor shooting competition.

Steel Challenge Shooting Association begins international shooting championship Nov. 1 with custom targets from Action Target  PROVO, Utah – The Steel Challenge Shooting Association recently named Action Target the official target of the 2012 Steel Challenge World Speed Shooting Championship. The championship, which is held in Frostproof, Fla., begins Nov. 1 and ends on Nov. […]

New Product: Action Target Introduces New IPSC A-Zone

Black steel shooting target silhouette with a square green hit zone in the center, mounted on a tall stand with a wide base.

Action Target is pleased to introduce the newest member of the Torso Family, the IPSC A-Zone. The IPSC A-Zone was designed with competitive shooters in mind. With a torso made to the exact size and dimensions of the standard IPSC Metric Target and a reactive A-zone cutout for immediate visual feedback, the IPSC A-Zone is a […]

Action Target Implements International Shipping Option on its Online Store

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PROVO, Utah – Action Target Inc. executives announced a recent partnership with international sales facilitator iGlobal Stores which will allow the company to begin selling and shipping internationally via the Action Target online store. “The new partnership is the result of increasing international inquiries about Action Target products and a push to expand into a growing world […]

New Video: Rob Leatham Training with the Action Target Dueling Tree

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World champion shooter Rob Leatham knows that stress induced training is absolutely critical to competitive shooting as well as law enforcement. In an actual shooting situation, your heart is going to be pounding and your hand isn’t going to be steady. Shooting on the Action Target Dueling Tree (a dueling tree target) puts you in a position where […]