Tag: paper target

Should I Shoot On Paper or Steel Targets?

There seems to be an ongoing industry-wide debate about which targets are best—paper or steel. While neither one will ever be crowned the ultimate victor, Action Target’s Steel Target Resource Guide gives meaningful insight to outline the strengths and weaknesses of each target type.

Paper

Action Target HoldShooting on paper is a great way to sight-in rifles and score trainings, and is great for qualifications held by law enforcement agencies. Paper allows a shooter to see where shots land, illustrating how tight groups are. The NRA and other leading organizations use a lot of paper targets precisely for this reason. Another benefit of paper targets is that they provide a bigger variety of shapes, sizes, pictures, and scenarios (there are even a lot of zombie targets out now to add an extra element of fun to training). Each organization has its own types of score zones, stages, and qualification targets, so the wide variety of paper targets allows for greater flexibility between events. Many competitions use paper targets because of this flexibility.

Steel

One of the greatest benefits of using steel targets is the instant feedback they provide. Shooters can usually see and hear when they’ve hit a steel target and this is something that cannot be done when using a paper target. Whether the range is training civilians or law enforcement officials, steel targets help shooters know whether their intended target was hit or not. Hearing and reacting to the sound of a shot hitting a target helps program muscle memory, which reinforces positive behavior. Up Close View of Static PackageJust like in all athletic training, the body subconsciously remembers how to repeat or orchestrate all the different variables required for a successful movement, or in this case, shot. The ability that steel targets offer in regards to instantaneous feedback can actually enhance training, speed, and accuracy. This is especially important for tactical shooting scenarios with movement, such as moving plates and targets. Having multiple senses invoked during this training process conditions the shooter to become a more powerful and effective shooter.

Another benefit of reactive steel targets is the pure entertainment factor. It may seem frivolous at first, but it can provide an enormous benefit to a training program. The fall, spin, bounce, and dodge of a target all lead to a fun and enjoyable experience for shooters of all skill levels. This will eventually lead to an increase in range use and therefore, an increase in profitability for the range.

So, should you shoot on paper or steel targets? In short, it depends on the purpose of the shooting exercise. As already discussed, if the purpose is for scoring, a paper target is best. However, if the shooter wants immediate feedback and would like to train on a more tactical level, steel targets are recommended. For more information on making the best decision, download Action Target’s Steel Resource Guide.

Action Target to Exhibit at April’s NRA Convention

As part of the NRA’s Annual Meetings and Exhibits, the NRA will be hosting its 141st annual meeting at the convention in St. Louis from April 12th to 15th. The upcoming convention is similar to the annual SHOT Show, but is open to open all NRA members—not just those who are commercial buyers and sellers.

As one of the largest events among the firearms industry, all major firearms manufacturers will be in attendance. This convention provides attendees with more than 340,000 square feet of guns, gear, outfitting, and even ATV’s. The expected attendance is set at more than 70,000 with more than 40 opportunities for attendees to meet celebrities at different booths during the event.

Action Target is excited to attend this year’s NRA event and will be exhibiting in two separate locations. Booth #211 will highlight Action Target range products and services while Booth #703 relates to Action Target’s consumer product lines—including field targets, paper targets, zombie targets, and other shooting range accessories like shooting bags and water bottles.

If you are able to attend the upcoming event, stop by the Action Target booths, catch some of the Action Target show specials, and check out some of the new projects Action Target is working on.

Action Target Selling Paper/Cardboard Targets and Backers at Discounted Price

Action Target is selling its existing inventory of all paper, cardboard, plastic and foam targets and backers at a discounted rate for newsletter subscribers, available through the online store. This offer will run the entire month of May. After the sale is over, we will be moving our inventory to Law Enforcement Targets.

Here are the items that are available:

TypeProduct DescriptionMSRP/eaLiquidation Price/ea
Cardboard TargetsB21 E – White Perforated Silhouette (23”wide x 34” tall)$0.80$0.59
B27 E – Black (23”wide x 35” tall)$0.75$0.63
FBI-Q – Die Cut for Turning Target Systems (19”wide x 39” tall)$0.65$0.50
Transtar II – Blue Color Image; Die Cut for Turning Target Systems (24”wide x 39”tall)$0.95$0.70
Paper TargetsB21 E – Black (23”wide x 35” tall)$0.35$0.29
B21 E – Blue (23”wide x 35” tall)$0.35$0.29
B27 E – Black (23”wide x 35” tall)$0.35$0.29
Plastic BackersVertically Fluted Backer – White; (24” wide x 36” tall x 4mm thick)$2.75$2.00
Vertically Fluted Backer – White; (24” wide x 36” tall x 8mm thick)$7.50$4.75
Foam BackersFoam Backer – Cut for Turning Target Systems; White (24” wide x 48” tall x 3” thick)$40.00$30.00

These prices are ONLY available through the Action Target Online store . If orders are placed with Law Enforcement Targets, you will be charged full retail price. No coupon code required; discount automatically given upon checkout.

After Action Target sells the inventory set aside for the sale, they will move their inventory to Law Enforcement Targets. After May, you can continue to place all future paper and cardboard target/backer orders by visiting the Law Enforcement Target website or by calling the following individuals at (888) 489-7830:

  • Federal & Military – Kara Hale
  • International – Dan Swanson
  • Western US – Kathy Dube
  • Texas to Southeast US – Louanne Slattery
  • Midwest to Northeast US – Jennifer Deelstra

Please note: Action Target will continue to inventory and sell the 3D cardboard targets and the cardboard target holder used for indoor shooting range retrievers, even after May.